NAVER ๋กœ๊ณ 

NAVER (035420) ์ฃผ๊ฐ€ ๋ฐ ์ข…๋ชฉ ์ •๋ณด

NAVER ์ฃผ๊ฐ€ ๋ฐ ํ•ต์‹ฌ ์ •๋ณด

ํ˜„์žฌ๊ฐ€ ๋ฐ ํ•ต์‹ฌ ํˆฌ์ž ์ •๋ณด
ํ•ญ๋ชฉ ๊ฐ’
ํ˜„์žฌ๊ฐ€ 172,100 ์›
๋ณ€๋™๋Ÿ‰ โ–ฒ 3,100 ์›
๋ณ€๋™๋ฅ  +1.83%
๊ธฐ์ค€ ์‹œ๊ฐ
๊ฑฐ๋ž˜ ๊ตฌ๋ถ„ ์ •๊ทœ์žฅ
์‹œ์žฅ KOSPI
๊ฑฐ๋ž˜์†Œ KRX ยท NXT ๊ฑฐ๋ž˜ ๊ฐ€๋Šฅ
์‹œ๊ฐ€ 171,300 ์›
๊ณ ๊ฐ€ 172,400 ์›
์ €๊ฐ€ 166,000 ์›
52์ฃผ ๋ฒ”์œ„ 168,600 ์› ~ 304,000 ์›
๊ฑฐ๋ž˜๋Ÿ‰ 672,239
๊ฑฐ๋ž˜๋Œ€๊ธˆ 113,510,440,600 ์›
์‹œ๊ฐ€์ด์•ก 25์กฐ 7,064์–ต์›
PER 19.6๋ฐฐ
PBR 1.32๋ฐฐ
EPS 12,370.3852 ์›
๋ฐฐ๋‹น์ˆ˜์ต๋ฅ  0.47%
์—…์ข… ํฌํƒˆ/ํ”Œ๋žซํผ

์ผ๋ณ„ ์ฃผ๊ฐ€

๊ณผ๊ฑฐ ์ผ๋ณ„ ์ฃผ๊ฐ€ ์ •๋ณด
๋‚ ์งœ ์‹œ๊ฐ€ ๊ณ ๊ฐ€ ์ €๊ฐ€ ์ข…๊ฐ€ ๊ฑฐ๋ž˜๋Ÿ‰ ๊ฑฐ๋ž˜๋Œ€๊ธˆ
2026.10.22 177,800 179,300 174,900 175,500 435,576 77,120,937,000
2026.10.23 172,500 175,400 171,900 172,600 426,572 73,929,999,900
2026.10.26 170,900 176,700 170,900 174,400 492,054 85,793,558,450
2026.10.27 176,800 183,300 173,700 181,400 722,561 128,094,038,000
2026.10.28 181,100 186,900 178,000 178,400 1,128,218 204,705,382,900
2026.10.29 175,400 177,500 172,100 175,100 689,230 120,024,063,750
2026.10.30 174,100 174,800 170,200 170,800 628,191 108,103,059,050
2026.11.02 169,600 177,400 168,600 175,900 483,736 84,719,761,600
2026.11.03 173,100 175,100 168,900 171,200 462,201 78,877,933,800
2026.11.04 171,300 172,400 166,000 172,100 672,239 113,510,440,600

ํšŒ์‚ฌ ์ •๋ณด

๊ธฐ์—…์ˆœ์œ„ ์ฃผ์‹์ˆ˜ ์™ธ๊ตญ์ธ ๋น„์ค‘ ์‚ฐ์—…๊ตฐ ์„ธ๋ถ€ ์‚ฐ์—…๊ตฐ
KOSPI 23์œ„ 152,108,892 35.66% ๋ฏธ๋””์–ด ํฌํƒˆ/ํ”Œ๋žซํผ

๊ธฐ์—… ๊ฐœ์š”

NAVER๋Š” 1999๋…„ 6์›” ์„ค๋ฆฝ๋œ ๊ธฐ์—…์œผ๋กœ ์„œ์น˜ํ”Œ๋žซํผ, ์ปค๋จธ์Šค, ํ•€ํ…Œํฌ ์‚ฌ์—… ๋“ฑ์„ ์˜์œ„ํ•˜๊ณ  ์žˆ๋‹ค. ์ฃผ์š” ์ข…์†๊ธฐ์—…์€ ๋„ค์ด๋ฒ„ํŒŒ์ด๋‚ธ์…œ(์ฃผ), ์Šค๋…ธ์šฐ(์ฃผ), ๋„ค์ด๋ฒ„์›นํˆฐ(์ฃผ) ๋“ฑ ๋‹ค์ˆ˜๋ฅผ ๋ณด์œ ํ•˜๊ณ  ์žˆ๋‹ค. ์ฃผ์š” ๋งค์ถœ์€ ์„œ์น˜ํ”Œ๋žซํผ ๋ถ€๋ฌธ์—์„œ ๋ฐœ์ƒํ•˜๊ณ  ์žˆ์œผ๋ฉฐ ์ปค๋จธ์Šค ๋ถ€๋ฌธ์ด ๋’ค๋ฅผ ์ž‡๊ณ  ์žˆ๋‹ค. ๊ตญ๋‚ด 1์œ„ ์ธํ„ฐ๋„ท ๊ฒ€์ƒ‰ ํฌํ„ธ "๋„ค์ด๋ฒ„(NAVER)" ์„œ๋น„์Šค์™€ ํด๋ผ์šฐ๋“œ๋ฅผ ๋น„๋กฏํ•œ ๋‹ค์–‘ํ•œ IT ์ธํ”„๋ผ ๋ฐ ๊ธฐ์—…ํ–ฅ ์†”๋ฃจ์…˜ ์ œ๊ณต์„ ํ™•๋Œ€ํ•˜๊ณ  ์žˆ์œผ๋ฉฐ ๋‹ค์–‘ํ•œ ์ฝ˜ํ…์ธ  ์‚ฌ์—…์„ ํ†ตํ•ด์„œ๋„ ๊ธ€๋กœ๋ฒŒ ์‚ฌ์—… ๊ธฐ๋ฐ˜์„ ํ™•์žฅํ•˜๊ณ  ์žˆ๋‹ค.

๊ด€๋ จ ํ…Œ๋งˆ

  • ๋ชจ๋ฐ”์ผ๊ฒŒ์ž„ : ๊ธ€๋กœ๋ฒŒ ๋ชจ๋ฐ”์ผ ๋ฉ”์‹ ์ € LINE(๋ผ์ธ)์˜ ๊ฒŒ์ž„ ์„œ๋น„์Šค "๋ผ์ธ ๊ฒŒ์ž„"์„ ํ†ตํ•ด ๊ฒŒ์ž„ ์ฝ˜ํ…์ธ  ์ œ๊ณต
  • ๊ฒŒ์ž„ : ๊ธ€๋กœ๋ฒŒ ๋ชจ๋ฐ”์ผ ๋ฉ”์‹ ์ € LINE์˜ ๊ฒŒ์ž„ ์„œ๋น„์Šค "๋ผ์ธ ๊ฒŒ์ž„"์„ ํ†ตํ•ด ๊ฒŒ์ž„ ์ฝ˜ํ…์ธ  ์ œ๊ณต
  • ์ž์œจ์ฃผํ–‰ : ์žํšŒ์‚ฌ ๋„ค์ด๋ฒ„๋žฉ์Šค๊ฐ€ ์ž์œจ์ฃผํ–‰์ฐจ ๊ธฐ๋ฐ˜ ์นด์…ฐ์–ด๋ง(์ฐจ๋Ÿ‰๊ณต์œ ) ์‚ฌ์—… ์ง„์ถœ์„ ์ถ”์ง„์ค‘์ด๋ฉฐ, IT์—…๊ณ„ ์ตœ์ดˆ๋กœ ๊ตญํ† ๋ถ€๋กœ๋ถ€ํ„ฐ ์ž์œจ์ฃผํ–‰์ฐจ ์ž„์‹œ์šดํ–‰ ํ—ˆ๊ฐ€ ๋ฐ›์Œ
  • AI : CLOVA, papago ๋“ฑ ๋‹ค์–‘ํ•œ ์ธ๊ณต์ง€๋Šฅ ์„œ๋น„์Šค๋ฅผ ์ œ๊ณตํ•˜๋Š” ๊ธฐ์—…
  • ํ•€ํ…Œํฌ : ์ „์ž ๊ธˆ์œต ์„œ๋น„์Šค๋ฅผ ์œ„ํ•ด ๋ถ„ํ• ํ•œ ๋„ค์ด๋ฒ„ ํŒŒ์ด๋‚ธ์…œ์„ ํ†ตํ•ด ๊ฐ„ํŽธ ๊ฒฐ์ œ์™€ ์†ก๊ธˆ ์„œ๋น„์Šค๋ฅผ ์ œ๊ณต ์ค‘์ด๋ฉฐ, ๋งˆ์ด๋ฐ์ดํ„ฐ ์‚ฌ์—… ๋ณธ์ธ๊ฐ€๋ฅผ ๋ฐ›์€ ๊ธฐ์—…
  • ๋ฉ”ํƒ€๋ฒ„์Šค : ์žํšŒ์‚ฌ๋ฅผ ํ†ตํ•ด ๋ฉ”ํƒ€๋ฒ„์Šค ํ”Œ๋žซํผ์ธ ์ œํŽ˜ํ† ๋ฅผ ์šด์˜
  • NFT : ์†์žํšŒ์‚ฌ ๋„ค์ด๋ฒ„์ œํŠธ, ๋ฉ”ํƒ€๋ฒ„์Šค ํ”Œ๋žซํผ "์ œํŽ˜ํ† "์— NFT๋กœ ๊ฑฐ๋ž˜ํ•˜๋Š” ์‹œ์Šคํ…œ์„ ๋„์ž…ํ–ˆ์œผ๋ฉฐ, ๋” ์ƒŒ๋“œ๋ฐ•์Šค์™€ ํ˜‘์—…ํ•ด NFT ์ถœ์‹œ, ๋ผ์ธ์˜ ๋ธ”๋ก์ฒด์ธ ์žํšŒ์‚ฌ ๋ผ์ธํ…Œํฌํ”Œ๋Ÿฌ์Šค, ๋””ํ† ๋ฎค์ง๊ณผ NFT ์„œ๋น„์Šค ๊ฐœ๋ฐœ ํ˜‘์•ฝ ์ฒด๊ฒฐ
  • SNS : ์ธํ„ฐ๋„ท ๊ฒ€์ƒ‰ ํฌํ„ธ ์‚ฌ์ดํŠธ์ธ ๋„ค์ด๋ฒ„์˜ ์šด์˜์—…์ฒด๋กœ ์ธํ„ฐ๋„ท ํฌํ„ธ ์„œ๋น„์Šค ๋„ค์ด๋ฒ„(ํ•œ๊ตญ, ์ผ๋ณธ)์™€ ๊ธ€๋กœ๋ฒŒ ๋ฉ”์‹ ์ € LINE(๋ผ์ธ), ์Šค๋…ธ์šฐ, ๋„ค์ด๋ฒ„ ์นดํŽ˜ ๋“ฑ์„ ์„œ๋น„์Šค ์ค‘
  • ์Šคํฌ์ธ ํ–‰์‚ฌ : ๊ฐ์ข… ์Šคํฌ์ธ  ๊ฒฝ๊ธฐ ์ƒ์ค‘๊ณ„ ๋ฐ ๋‹ค์‹œ๋ณด๊ธฐ ์„œ๋น„์Šค๋ฅผ ์ œ๊ณตํ•˜๋Š” ๋„ค์ด๋ฒ„ ์Šคํฌ์ธ ๋กœ ์ธํ•ด ์Šคํฌ์ธ  ํ–‰์‚ฌ ๊ด€๋ จ ์ฃผ๋กœ ํŽธ์ž…
  • ์›นํˆฐ : ๊ธ€๋กœ๋ฒŒ 1์œ„ ์›นํˆฐ ํ”Œ๋žซํผ์ธ ๋„ค์ด๋ฒ„ ์›นํˆฐ์„ ์šด์˜ํ•˜๊ณ  ์žˆ์Œ
  • ๋งˆ์ด๋ฐ์ดํ„ฐ : ๋„ค์ด๋ฒ„ํŒŒ์ด๋‚ธ์…œ ํ†ตํ•ด ๋งˆ์ด๋ฐ์ดํ„ฐ ๋ณธ์ธ๊ฐ€๋ฅผ ์ทจ๋“
  • ๋””์ง€ํ„ธ๋‰ด๋”œ : ์ธํ„ฐ๋„ท ๊ฒ€์ƒ‰ ํฌํ„ธ ์‚ฌ์ดํŠธ, ๋ชจ๋ฐ”์ผ ๋ฉ”์‹ ์ € ๋ผ์ธ ๋“ฑ ์ธํ„ฐ๋„ท ๊ธฐ๋ฐ˜ ์„œ๋น„์Šค ๋ฐ ํ”Œ๋žซํผ ์‚ฌ์—… ๋“ฑ์„ ์˜์œ„
  • ์ธํ„ฐ๋„ท : ๊ตญ๋‚ด 1์œ„ ํฌํ„ธ ์„œ๋น„์Šค๋ฅผ ๊ธฐ๋ฐ˜์œผ๋กœ ๊ด‘๊ณ , ์‡ผํ•‘, ๋””์ง€ํ„ธ ๊ฐ„ํŽธ๊ฒฐ์ œ ์‚ฌ์—…์„ ์˜์œ„
  • ๋ธ”๋ก์ฒด์ธ : ์žํšŒ์‚ฌ "๋ผ์ธ"์˜ ๊ตญ๋‚ด ๋ฒ•์ธ์ธ ๋ผ์ธํ”Œ๋Ÿฌ์Šค๊ฐ€ ๋ธ”๋ก์ฒด์ธ ๊ธฐ์ˆ  ์ „๋ฌธ ์žํšŒ์‚ฌ "์–ธ๋ธ”๋ฝ"์„ ์„ค๋ฆฝํ•จ
  • ํด๋ผ์šฐ๋“œ์ปดํ“จํŒ… : ๊ณต๊ณต๊ธฐ๊ด€์šฉย ํด๋ผ์šฐ๋“œ ์ปดํ“จํŒ… ์„œ๋น„์Šค๋ฅผ ์šด์˜ํ•˜๊ณ  ์žˆ๋Š” ์šฐ๋ฆฌ๋‚˜๋ผ์˜ ๋Œ€ํ‘œ์ ์ธ ๊ธฐ์—…์œผ๋กœ CSAP ๋“ฑ ์ •๋ณด๋ณดํ˜ธ์ธ์ฆ ๋ฐ ๊ธ€๋กœ๋ฒŒ ์ˆ˜์ค€์˜ ๋ณด์•ˆ ๊ธฐ์ˆ ์„ ๋ณด์œ ํ•˜๊ณ  ์žˆ์Œ
  • ์ฑ—GPT : ์ข…์†ํšŒ์‚ฌ ๋„ค์ด๋ฒ„ํด๋ผ์šฐ๋“œ๊ฐ€ ์ฑ—๋ด‡ ์ƒ์„ฑ ํ”Œ๋žซํผ โ€˜CLOVA Chatbotโ€ ์„œ๋น„์Šค๋ฅผ ์ œ๊ณต ์ค‘
  • ์Šคํ…Œ์ด๋ธ”์ฝ”์ธ : ๋„ค์ด๋ฒ„ํŽ˜์ด์˜ ์›ํ™” ์Šคํ…Œ์ด๋ธ”์ฝ”์ธ ์ปจ์†Œ์‹œ์—„ ์ฐธ์—ฌ์™€ ์ƒํ‘œ๊ถŒ ์ถœ์›
  • ๋ฐ์ดํ„ฐ์„ผํ„ฐ : ์ž์ฒด ๋ฐ์ดํ„ฐ์„ผํ„ฐ(๊ฐ ์ถ˜์ฒœยท๊ฐ ์„ธ์ข…)๋ฅผ ์ง์ ‘ ๊ฑด์„คํ•˜๊ณ , ํด๋ผ์šฐ๋“œยทAI ๋Œ€๊ทœ๋ชจ ์„œ๋น„์Šค์˜ ์•ˆ์ •์  ์šด์˜์„ ์œ„ํ•ด ์ธํ”„๋ผ ํˆฌ์ž๋ฅผ ํ™•๋Œ€ํ•˜๋Š” IT ๊ธฐ์—…
  • ์›”๋“œ์ปต : ์ค‘์•™๊ทธ๋ฃน๊ณผ ๋‰ด๋ฏธ๋””์–ด ์ค‘๊ณ„๊ถŒ ๊ณ„์•ฝ์„ ๋งบ์–ด ์น˜์ง€์ง ๋“ฑ ์˜จ๋ผ์ธ ํ”Œ๋žซํผ์„ ํ†ตํ•œ ์›”๋“œ์ปต ์˜์ƒ ์ œ๊ณต ๊ธฐ๋ฐ˜์„ ํ™•๋ณดํ•œ ๊ธฐ์—…์œผ๋กœ, ๊ฒฝ๊ธฐ ์ƒ์ค‘๊ณ„, ํ•˜์ด๋ผ์ดํŠธ, ๊ฒ€์ƒ‰ ํŠธ๋ž˜ํ”ฝ, ์ปค๋ฎค๋‹ˆํ‹ฐ, ๊ด‘๊ณ  ์ˆ˜์š”์™€ ์—ฐ๊ฒฐ๋˜๋Š” ํ”Œ๋žซํผ ๊ด€๋ จ์ฃผ

AI์˜ˆ์ธก

AI์˜ˆ์ธก๊ธฐ๋Š” ์ด ์ข…๋ชฉ์„ ๊ฐ•๋ ฅ๋งค๋„ ยท ๋งค๋„ ยท ์ค‘๋ฆฝ ยท ๋งค์ˆ˜ ยท ๊ฐ•๋ ฅ๋งค์ˆ˜ ๋กœ ์˜ˆ์ธกํ–ˆ์–ด์š”.

๋ฉค๋ฒ„์‹ญ ํ”Œ๋žœ์„ ๊ตฌ๋…ํ•˜๋ฉด ์˜ˆ์ƒ ์ฃผ๊ฐ€ ์‹œ๋‚˜๋ฆฌ์˜ค์™€ AI์˜ ํˆฌ์ž์˜๊ฒฌ, ๋ชฉํ‘œยท์†์ ˆ๊ฐ€, AI๊ฐ€ ์ฐธ๊ณ ํ•œ ์ฐจํŠธ ํŒจํ„ด๋“ค์„ ํ™•์ธํ•  ์ˆ˜ ์žˆ์Šต๋‹ˆ๋‹ค.

์ง€ํ‘œ๋ถ„์„

์ˆ˜์ต๋ฅ  1์œ„ ๋งค๋งค์ „๋žต์€ ์ด ์ข…๋ชฉ์„ ๋งค์ˆ˜ ยท ๋งค๋„ ยท ๋ณด์œ  ยท ๊ด€๋ง ์ค‘์ด์—์š”.

๋ฉค๋ฒ„์‹ญ ํ”Œ๋žœ์„ ๊ตฌ๋…ํ•˜๋ฉด ์ˆ˜์ต๋ฅ  1์œ„ ๋งค๋งค์ „๋žต์˜ ๋งค๋งค ์‹œ์ ์„ ํ™•์ธํ•˜๊ณ  ๋‹ค์Œ ์‹ ํ˜ธ๋ฅผ ์•Œ๋ฆผ์œผ๋กœ ๋ฐ›์•„๋ณผ ์ˆ˜ ์žˆ์Šต๋‹ˆ๋‹ค.

์ตœ์‹  ๊ด€๋ จ ๋‰ด์Šค

[์ธํฌ์Šคํƒ๋ฐ์ผ๋ฆฌ=๋ฐ•์ƒ์ฒ  ๊ธฐ์ž]์ธํฌ์Šคํƒ๋ฐ์ผ๋ฆฌ๊ฐ€ ๋งค์ผ ์•„์นจ ์ „ ์„ธ๊ณ„ ํˆฌ์ž ์ •๋ณด๋ฅผ ๋‹ด์€ ๋‰ด์Šค๋ฅผ ๋ฐฐ๋‹ฌํ•ด๋“œ๋ฆฝ๋‹ˆ๋‹ค. ๋ฏธ๊ตญ์ฆ์‹œ ๋งˆ๊ฐ๊ณผ ์‹œ์žฅ ์ด์Šˆ, ์ฃผ๋ชฉํ• ๋งŒํ•œ ์ธ์‚ฌ์ดํŠธ๊ฐ€ ๋‹ด๊ธด ์ฃผ์š” ์™ธ์‹ , ๊ตญ๋‚ด ์‹œ์žฅ ์ข…๋ชฉ๋“ค์˜ ์‹œ์„ธ๋ฅผ ์›€์ง์ผ ๋‰ด์Šค ๋“ฑ์„ ์—„์„ ํ–ˆ์Šต๋‹ˆ๋‹ค. ์ฆ์‹œ ๊ฐœ์žฅ ์ „ ๋น ๋ฅด๊ฒŒ ๋ณ€ํ•˜๋Š” ์‹œ์žฅ ํ˜„ํ™ฉ์„ ์‚ดํŽด๋ณด๊ณ  ์ด๋ฅผ ํ†ตํ•ด ํˆฌ์ž์ „๋žต์„ ์ ๊ฒ€ํ•  ์ˆ˜ ์žˆ๋„๋ก ๋งˆ๋ จ๋œ ์ฝ”๋„ˆ์ž…๋‹ˆ๋‹ค.โ–  ๊ตญ๋‚ด์ฆ์‹œ์ฝ”์Šคํ”ผ์ง€์ˆ˜๋Š” 3.59% ํ•˜๋ฝํ•œ 5648.79์— ๋งˆ๊ฐํ–ˆ๋‹ค.์ˆ˜๊ธ‰๋ณ„๋กœ๋Š” ์™ธ๊ตญ์ธ๊ณผ ๊ธฐ๊ด€์ด ๊ฐ๊ฐ 1์กฐ5312์–ต, 5087์–ต ์ˆœ๋งค๋„, ๊ฐœ์ธ์€ 1์กฐ6597์–ต ์ˆœ๋งค์ˆ˜ํ–ˆ๋‹ค. ์„ ๋ฌผ์‹œ์žฅ์—์„œ๋Š” ์™ธ๊ตญ์ธ์ด 155

๋„ค์ด๋ฒ„(NAVER)์™€ ์นด์นด์˜ค์˜ 3๋ถ„๊ธฐ ์‹ค์ ์ด ์—‡๊ฐˆ๋ฆด ์ „๋ง์ด๋‹ค. ๋„ค์ด๋ฒ„๋Š” ์™ธํ˜•์ด ์„ฑ์žฅํ•˜๋Š” ๋Œ€์‹  ์ˆ˜์ต์„ฑ์ด ๋–จ์–ด์ง€๊ณ , ์นด์นด์˜ค๋Š” ๋งค์ถœ์ด ์†Œํญ ์ฆ๊ฐ€์— ๊ทธ์น˜๋Š” ๋ฐ˜๋ฉด ์˜์—…์ด์ต ์ฆ๊ฐ€์œจ์ด ๋‘์ž๋ฆฟ์ˆ˜์ผ ๊ฒƒ์œผ๋กœ ๊ธฐ๋Œ€๋œ๋‹ค. ํ–ฅํ›„ ์‹ค์ ์˜ ํ•ต์‹ฌ์€ AI ์‚ฌ์—…์˜ ์ง„์ฒ™ ์ƒํ™ฉ๊ณผ ์ˆ˜์ต์„ฑ์ด๋‹ค. 4์ผ ๊ธˆ์œต์ •๋ณด์—…์ฒด ์—ํ”„์•ค๊ฐ€์ด๋“œ์— ๋”ฐ๋ฅด๋ฉด ๋„ค์ด๋ฒ„์˜ ์—ฐ๊ฒฐ๊ธฐ์ค€ 3๋ถ„๊ธฐ ๋งค์ถœ์€ 3์กฐ5143์–ต์›์œผ๋กœ ์ „๋…„ ๋™๊ธฐ ๋Œ€๋น„ 12.0% ์ฆ๊ฐ€ํ•  ์ „๋ง์ด๋‹ค. ์˜์—…์ด์ต์€ 4976์–ต์›์œผ๋กœ ๊ฐ™์€ ๊ธฐ๊ฐ„ 12.8% ๊ฐ์†Œ๊ฐ€ ์˜ˆ์ƒ๋œ๋‹ค. ์นด์นด์˜ค๋Š” ๋งค์ถœ๊ณผ ์˜์—…์ด์ต์ด ๊ฐ๊ฐ 2์กฐ484์–ต์›, 2483์–ต์›์œผ๋กœ ์ „๋…„ ๋™๊ธฐ ๋Œ€๋น„ ๊ฐ๊ฐ 4.4%, 11.0% ์ฆ๊ฐ€ํ•  ์ „๋ง์ด๋‹ค. ์นด์นด์˜ค์˜ ์ „๋…„ ๋™๊ธฐ ๋Œ€๋น„ ์ฆ๊ฐ€์œจ์€ ์นด์นด์˜ค๊ฒŒ์ž„์ฆˆ์™€ ์นด์นด์˜คํ—ฌ์Šค์ผ€์–ด๋ฅผ ๋งค๊ฐํ•˜๋ฉด์„œ ์ค‘๋‹จ ์˜์—… ์†์ต์„ ๋ฐ˜์˜ํ•ด ์žฌ์ž‘์„ฑํ•œ ์‹ค์ ์„ ๊ธฐ์ค€์œผ๋กœ ๊ณ„์‚ฐํ–ˆ๋‹ค....

ํ† ์Šค์˜ ์žํšŒ์‚ฌ ํ† ์Šคํ”Œ๋ ˆ์ด์Šค๋Š” ๋„ค์ด๋ฒ„๊ฐ€ ๋งค์žฅ ์ •๋ณด ์„œ๋น„์Šค์— ์ž์‚ฌ ๊ฒฐ์ œ๋‹จ๋ง๊ธฐ(POS)๋ฅผ ์—ฐ๋™ํ•˜์ง€ ์•Š๋Š” ๊ฒƒ์€ ๋ถ€๋‹นํ•˜๋‹ค๋ฉฐ ๊ณต์ •๊ฑฐ๋ž˜์œ„์›ํšŒ์— ์ œ์†Œํ–ˆ๋‹ค. ๋„ค์ด๋ฒ„๋Š” POS์‚ฌ์™€ ์ˆœ์ฐจ์ ์œผ๋กœ ์—ฐ๋™์„ ํ™•๋Œ€ํ•ด์˜ค๋Š” ๋‹จ๊ณ„๋ฉฐ, ํŠน์ • ์—…์ฒด๋ฅผ ๋ฐฐ์ œํ•˜์ง€ ์•Š์•˜๋‹ค๊ณ  ๋ฐ˜๋ฐ•ํ–ˆ๋‹ค. 3์ผ ์ •๋ณด๊ธฐ์ˆ (IT) ์—…๊ณ„์— ๋”ฐ๋ฅด๋ฉด ํ† ์Šคํ”Œ๋ ˆ์ด์Šค๋Š” ์ „๋‚  ์˜คํ›„ ๋„ค์ด๋ฒ„(NAVER)์˜ ์‹œ์žฅ์ง€๋ฐฐ์  ์ง€์œ„ ๋‚จ์šฉ๊ณผ ๋ถˆ๊ณต์ •๊ฑฐ๋ž˜ํ–‰์œ„ ํ˜์˜์— ๊ด€ํ•œ ์‹ ๊ณ ์„œ๋ฅผ ๊ณต์ •์œ„์— ์ œ์ถœํ–ˆ๋‹ค. ํ† ์Šคํ”Œ๋ ˆ์ด์Šค๋Š” POS์˜ ๊ฒฐ์ œ ์ •๋ณด๋ฅผ ๋„ค์ด๋ฒ„ ํ”Œ๋ ˆ์ด์Šค์™€ ์—ฐ๋™ํ•ด ์ด์šฉ์ž์—๊ฒŒ ๋งค์žฅ ์ •๋ณด๋ฅผ ์ œ๊ณตํ•˜๋Š” 'ํ”Œ๋ ˆ์ด์Šค ํ”Œ๋Ÿฌ์Šค' ์„œ๋น„์Šค๋ฅผ ๋ฌธ์ œ ์‚ผ์•˜๋‹ค

์„œ์šธ์‹œ-์„œ์šธ์•„๋ ˆ๋‚˜, ์Šคํฐ์„œ์‹ญ ๋ช…์นญ ๋ง‰๋ฐ”์ง€ ํ˜‘์˜ ์„œ์šธ์˜ ์ƒˆ๋กœ์šด KํŒ ๊ณต์—ฐ ์ค‘์‹ฌ์ง€๋กœ ์ฃผ๋ชฉ๋ฐ›๋Š” '์„œ์šธ์•„๋ ˆ๋‚˜'์˜ ์Šคํฐ์„œ์‹ญ ๋ช…์นญ์ด ์ด๋ฅด๋ฉด ์—ฐ๋‚ด ๊ณต๊ฐœ๋œ๋‹ค. 3์ผ ๊ด€๋ จ ์—…๊ณ„์— ๋”ฐ๋ฅด๋ฉด ์„œ์šธ์‹œ๋Š” ์„œ์šธ์•„๋ ˆ๋‚˜์˜ ์‚ฌ์—…์‹œํ–‰์ž์ธ ์ฃผ์‹ํšŒ์‚ฌ ์„œ์šธ์•„๋ ˆ๋‚˜(์นด์นด์˜ค ๊ณ„์—ด์‚ฌ)์™€ ์Šคํฐ์„œ์‹ญ ๋ช…์นญ์„ ๋‘๊ณ  ๋ง‰๋ฐ”์ง€ ํ˜‘์˜๋ฅผ ์ง„ํ–‰ ์ค‘์ด๋‹ค. ์„œ์šธ์‹œ์™€ ์นด์นด์˜ค ๊ด€๊ณ„์ž๋Š” ์ด์™€ ๊ด€๋ จ, "์Šคํฐ์„œ์‹ญ ๋ช…์นญ ํ™•์ •์„ ์œ„ํ•œ ๋ง‰ํŒ ํ˜‘์ƒ์ด ์ง„ํ–‰๋˜๊ณ  ์žˆ๋‹ค"๋ฉฐ "๋น ๋ฅด๋ฉด ์—ฐ๋‚ด ํ™•์ •๋œ ๋ช…์นญ์„ ๊ณต๊ฐœํ•˜๋Š” ๊ฒƒ๋„ ๊ฐ€๋Šฅํ•˜๋‹ค"๊ณ  ๋งํ–ˆ๋‹ค. ์Šคํฐ์„œ์‹ญ ๋ช…์นญ์ด๋ž€ ๊ธฐ์—…์ด ์ผ์ •๊ธฐ๊ฐ„ ์Šคํฐ์„œ ๊ณ„์•ฝ์„ ๋งบ๊ณ  ์‹œ์„ค๋ช…์— ๋ธŒ๋žœ๋“œ ๋ช…์นญ์„ ํฌํ•จ์‹œํ‚ค๋Š” ๊ฒƒ์„ ๋งํ•œ๋‹ค. ์„œ์šธ ํžˆ์–ด๋กœ์ฆˆ๊ฐ€ ๋„ฅ์„ผํƒ€์ด์–ด์™€ ์Šคํฐ์„œ์‹ญ ๊ณ„์•ฝ์„ ๋งบ๊ณ  '๋„ฅ์„ผ ํžˆ์–ด๋กœ์ฆˆ'๋กœ ํ™œ๋™ํ•˜๋‹ค๊ฐ€ ์Šคํฐ์„œ๊ฐ€ ํ‚ค์›€์ฆ๊ถŒ์œผ๋กœ ๋ฐ”๋€Œ๋ฉด์„œ 'ํ‚ค์›€ ํžˆ์–ด๋กœ์ฆˆ'๋กœ ์ด๋ฆ„์„ ๋ณ€๊ฒฝํ•œ ๊ฒŒ ๋Œ€ํ‘œ์ ์ธ ์‚ฌ๋ก€๋‹ค. ์ตœ๊ทผ ์ธ์ฒœ ์˜์ข…๋„์˜ ์ธ์ŠคํŒŒ์ด์–ด ์•„๋ ˆ๋‚˜๋„ ๋‹ค์Œ๋‹ฌ๋ถ€ํ„ฐ 3๋…„๊ฐ„ ์‹œ์„ค๋ช…์„ '๋„ค์ด๋ฒ„(NAVER) ์•„๋ ˆ๋‚˜ ์•ณ ์ธ์ŠคํŒŒ์ด์–ด'๋กœ ๋ฐ”๊พธ๊ธฐ๋กœ ํ–ˆ๋‹ค....

๊ตญ๋‚ด ์–‘๋Œ€ ํ”Œ๋žซํผ ๊ธฐ์—…์ธ ๋„ค์ด๋ฒ„์™€ ์นด์นด์˜ค๊ฐ€ ์˜ฌํ•ด 3๋ถ„๊ธฐ ๊ฒฌ์กฐํ•œ ์‹ค์  ๋ฐœํ‘œ๋ฅผ ์•ž๋‘” ๊ฐ€์šด๋ฐ ์ธ๊ณต์ง€๋Šฅ(AI) ๋ถ€๋ฌธ์˜ ์„ฑ์žฅ์„ฑ ์ฆ๋ช…์ด ์‹ค์ ์˜ ์ค‘์š”ํ•œ ๋ณ€์ˆ˜๋กœ ์ž๋ฆฌ ์žก์•˜๋‹ค. 3์ผ ๊ธˆ์œต์ •๋ณด์—…์ฒด ์—ํ”„์•ค๊ฐ€์ด๋“œ์— ๋”ฐ๋ฅด๋ฉด ๋„ค์ด๋ฒ„(NAVER)์˜ ์˜ฌํ•ด 3๋ถ„๊ธฐ ์—ฐ๊ฒฐ๊ธฐ์ค€ ๋งค์ถœ์•ก๊ณผ ์˜์—…์ด์ต ์ „๋ง์น˜(์ปจ์„ผ์„œ์Šค)๋Š” ๊ฐ๊ฐ 3์กฐ5143์–ต์›, 4976์–ต์›์ด๋‹ค. ๋งค์ถœ์€ ์ง€๋‚œํ•ด ๊ฐ™์€ ๊ธฐ๊ฐ„๋ณด๋‹ค 12% ์ฆ๊ฐ€ํ•œ ๋ถ„๊ธฐ ์ตœ๋Œ€ ๊ธฐ๋ก์ด ์˜ˆ์ƒ๋์ง€๋งŒ, ์˜์—…์ด์ต์€ 12.8% ๊ฐ์†Œํ•  ๊ฒƒ์œผ๋กœ ์ „๋ง๋๋‹ค. ์ปจ์„ผ์„œ์Šค๋Š” ์ตœ๊ทผ 3๊ฐœ์›”๊ฐ„ ์ฆ๊ถŒ์‚ฌ ๋ฆฌ์„œ์น˜์„ผํ„ฐ์—์„œ ๋ฐœํ‘œํ•œ ์‹ค์  ์ „๋ง์น˜์˜ ํ‰๊ท ๊ฐ’์„ ๊ทผ๊ฑฐ๋กœ ์ถ”์‚ฐ๋๋‹ค.

์‹ค์ ํ˜„ํ™ฉ

๋งค์ถœ์•ก

๊ธฐ๊ฐ„ ๊ตฌ๋ถ„ ๋งค์ถœ์•ก ์ฆ๊ฐ€์œจ
2025 ์—ฐ๊ฐ„ (YoY) 12,035,007,218,975 12.08%
2024 ์—ฐ๊ฐ„ (YoY) 10,737,719,264,647 11.03%
2023 ์—ฐ๊ฐ„ (YoY) 9,670,643,576,585 17.65%
2022 ์—ฐ๊ฐ„ (YoY) 8,220,079,000,000 20.57%
2026.2Q ๋ถ„๊ธฐ (QoQ) 3,388,755,080,295 4.56%
2026.1Q ๋ถ„๊ธฐ (QoQ) 3,241,061,102,900 1.44%
2025.4Q ๋ถ„๊ธฐ (QoQ) 3,195,084,241,354 1.82%
2025.3Q ๋ถ„๊ธฐ (QoQ) 3,138,054,569,501 7.65%

์˜์—…์ด์ต

๊ธฐ๊ฐ„ ๊ตฌ๋ถ„ ์˜์—…์ด์ต ์ฆ๊ฐ€์œจ
2025 ์—ฐ๊ฐ„ (YoY) 2,208,138,388,720 11.56%
2024 ์—ฐ๊ฐ„ (YoY) 1,979,263,438,827 32.94%
2023 ์—ฐ๊ฐ„ (YoY) 1,488,820,269,608 14.12%
2022 ์—ฐ๊ฐ„ (YoY) 1,304,664,500,000 -1.57%
2026.2Q ๋ถ„๊ธฐ (QoQ) 520,309,210,901 -3.96%
2026.1Q ๋ถ„๊ธฐ (QoQ) 541,757,341,691 -11.28%
2025.4Q ๋ถ„๊ธฐ (QoQ) 610,636,476,538 7.01%
2025.3Q ๋ถ„๊ธฐ (QoQ) 570,646,831,171 9.41%

์ˆœ์ด์ต

๊ธฐ๊ฐ„ ๊ตฌ๋ถ„ ์ˆœ์ด์ต ์ฆ๊ฐ€์œจ
2025 ์—ฐ๊ฐ„ (YoY) 1,818,746,310,015 -5.86%
2024 ์—ฐ๊ฐ„ (YoY) 1,931,976,372,953 96.14%
2023 ์—ฐ๊ฐ„ (YoY) 985,017,762,493 46.32%
2022 ์—ฐ๊ฐ„ (YoY) 673,180,300,000 -95.91%
2026.2Q ๋ถ„๊ธฐ (QoQ) 704,272,534,295 142.00%
2026.1Q ๋ถ„๊ธฐ (QoQ) 291,021,648,791 78.54%
2025.4Q ๋ถ„๊ธฐ (QoQ) 163,002,955,240 -77.81%
2025.3Q ๋ถ„๊ธฐ (QoQ) 734,723,721,225 47.73%

์ˆœ๋งค์ˆ˜๋Ÿ‰

๊ฐœ์ธ: 25,978

๊ธฐ๊ด€: -120,973

์™ธ์ธ: 98,383

๋ˆ„์  ์ˆœ๋งค์ˆ˜๋Ÿ‰

๊ฐœ์ธ: 2,133,487

๊ธฐ๊ด€: -1,668,353

์™ธ์ธ: -314,512

์ˆœ๋งค์ˆ˜

๋‚ ์งœ ๊ฐœ์ธ ๊ธฐ๊ด€ ์™ธ์ธ
2026-11-04 25,978 -120,973 98,383
2026-11-03 159,265 -109,007 -50,772
2026-11-02 -124,641 81,701 57,634
2026-10-30 23,108 -45,852 19,109
2026-10-29 36,019 -110,313 72,842
2026-10-28 178,650 -171,060 -9,617
2026-10-27 95,963 -52,016 -44,065
2026-10-26 -74,736 19,701 56,068
2026-10-23 52,171 -79,384 35,464
2026-10-22 8,822 -63,547 61,153
2026-10-21 2,376 -68,595 66,639
2026-10-20 75,407 -76,017 1,337
2026-10-19 -39,367 69,576 -29,330
2026-10-16 -166,567 25,194 141,643
2026-10-15 -142,152 187,971 -39,871
2026-10-14 -86,798 62,046 26,529
2026-10-13 -103,136 88,795 14,598
2026-10-12 -31,949 53,521 -22,044
2026-10-08 272,692 -97,475 -176,342
2026-10-07 215,833 -42,799 -171,582
2026-10-06 178,780 -36,244 -141,938

๋ˆ„์  ์ˆœ๋งค์ˆ˜

๋‚ ์งœ ๊ฐœ์ธ ๊ธฐ๊ด€ ์™ธ์ธ
2026-11-04 555,718 -484,777 -34,162
2026-11-03 529,740 -363,804 -132,545
2026-11-02 370,475 -254,797 -81,773
2026-10-30 495,116 -336,498 -139,407
2026-10-29 472,008 -290,646 -158,516
2026-10-28 435,989 -180,333 -231,358
2026-10-27 257,339 -9,273 -221,741
2026-10-26 161,376 42,743 -177,676
2026-10-23 236,112 23,042 -233,744
2026-10-22 183,941 102,426 -269,208
2026-10-21 175,119 165,973 -330,361
2026-10-20 172,743 234,568 -397,000
2026-10-19 97,336 310,585 -398,337
2026-10-16 136,703 241,009 -369,007
2026-10-15 303,270 215,815 -510,650
2026-10-14 445,422 27,844 -470,779
2026-10-13 532,220 -34,202 -497,308
2026-10-12 635,356 -122,997 -511,906
2026-10-08 667,305 -176,518 -489,862
2026-10-07 394,613 -79,043 -313,520
2026-10-06 178,780 -36,244 -141,938

์ž์‚ฐ ๋น„์œจ

์ž์‚ฐ์ด๊ณ„ ๋ถ€์ฑ„๋น„์œจ ์ž๋ณธ๋น„์œจ
44,656,683,622,468 30.51% 69.49%

๋งค์ถœ ๊ตฌ์„ฑ

๊ตฌ์„ฑ ์š”์†Œ ๋น„์œจ
๊ฒ€์ƒ‰, ๋””์Šคํ”Œ๋ ˆ์ด ๋“ฑ [์„œ์น˜ํ”Œ๋žซํผ] 37.1%
์ปค๋จธ์Šค ๊ด‘๊ณ , ์ค‘๊ฐœ ๋ฐ, ๋ฉค๋ฒ„์‹ญ [์ปค๋จธ์Šค] 26.4%
์›นํˆฐ, SNOW ๋“ฑ [์ฝ˜ํ…์ธ ] 17.9%
ํŽ˜์ด, ํ”Œ๋žซํผ ์„œ๋น„์Šค ๋“ฑ [ํ•€ํ…Œํฌ] 14%
NCP, ์›์Šค, ํด๋กœ๋ฐ” ๋“ฑ [ํด๋ผ์šฐ๋“œ] 4.6%

๊ณต๋งค๋„ ํ˜„ํ™ฉ

์ตœ๊ทผ ๊ณต๋งค๋„ ๊ฑฐ๋ž˜๋Ÿ‰: 41,575 (4.39%)

์ตœ๊ทผ ๊ณต๋งค๋„ ์ž”๊ณ : 1,741,361 (1.14%)

๊ณต๋งค๋„ ๊ฑฐ๋ž˜๋Ÿ‰

๋‚ ์งœ ์ข…๊ฐ€ ๊ณต๋งค๋„๋Ÿ‰ ๊ณต๋งค๋„๋น„์ค‘
2026-11-04 172,100 41,575 4.39%
2026-11-03 171,200 78,240 11.47%
2026-11-02 175,900 27,970 4.13%
2026-10-30 170,800 63,306 7.21%
2026-10-29 175,100 113,895 11.96%
2026-10-28 178,400 164,812 9.56%
2026-10-27 181,400 73,762 5.93%
2026-10-26 174,400 35,365 5.38%
2026-10-23 172,600 44,563 7.59%
2026-10-22 175,500 49,675 8.40%
2026-10-21 179,300 33,758 7.04%
2026-10-20 176,800 41,057 6.76%
2026-10-19 182,600 44,394 6.86%
2026-10-16 180,300 36,951 4.05%
2026-10-15 171,400 59,462 4.50%
2026-10-14 180,000 55,397 6.85%
2026-10-13 176,900 66,734 5.68%
2026-10-12 179,700 60,404 6.43%
2026-10-08 183,200 222,491 16.60%
2026-10-07 188,100 89,901 10.13%
2026-10-06 191,900 68,593 9.01%

๊ณต๋งค๋„ ์ž”๊ณ 

๋‚ ์งœ ์ข…๊ฐ€ ๊ณต๋งค๋„ ์ž”๊ณ  ๊ณต๋งค๋„ ๋น„์ค‘
2026-11-02 175,900 1,741,361 1.14%
2026-10-30 170,800 1,786,682 1.17%
2026-10-29 175,100 1,800,124 1.18%
2026-10-28 178,400 1,818,298 1.20%
2026-10-27 181,400 1,747,726 1.15%
2026-10-26 174,400 1,698,707 1.12%
2026-10-23 172,600 1,791,376 1.18%
2026-10-22 175,500 1,824,090 1.20%
2026-10-21 179,300 1,890,046 1.24%
2026-10-20 176,800 1,909,838 1.26%
2026-10-19 182,600 1,911,377 1.26%
2026-10-16 180,300 1,890,039 1.24%
2026-10-15 171,400 2,021,423 1.33%
2026-10-14 180,000 2,105,355 1.38%
2026-10-13 176,900 2,204,013 1.45%
2026-10-12 179,700 2,203,885 1.45%
2026-10-08 183,200 2,168,980 1.43%
2026-10-07 188,100 2,018,690 1.33%
2026-10-06 191,900 1,952,667 1.28%
2026-10-02 192,200 1,940,746 1.28%
2026-10-01 191,900 1,878,107 1.23%

์—…์ข… ๋‚ด ๋น„๊ต

ํฌํƒˆ/ํ”Œ๋žซํผ ์—…์ข…(4๊ฐœ) ์—ฐ๊ฐ„ ๊ธฐ์ค€

ํ•ญ๋ชฉ ํ˜„์žฌ ์ข…๋ชฉ ์—…์ข… ํ‰๊ท  ์—…์ข… ๋‚ด ์ˆœ์œ„
์‹œ๊ฐ€์ด์•ก 257,064.027 96,244.63 1์œ„
PER(์ตœ๊ทผ4๋ถ„๊ธฐ) 13.292 11.24 2์œ„
PBR 0.869 0.9 2์œ„
ROE(์ตœ๊ทผ4๋ถ„๊ธฐ) 7.365 -13.27 1์œ„
๋ฐฐ๋‹น์ˆ˜์ต๋ฅ (์ตœ๊ทผ์—ฐ๋„) 0.66 0.45 1์œ„
์˜์—…์ด์ต๋ฅ (์ตœ๊ทผ์—ฐ๋„) 18.348 -5.97 1์œ„
์ˆœ์ด์ต๋ฅ (์ตœ๊ทผ์—ฐ๋„) 15.112 -8.74 1์œ„
๋ถ€์ฑ„๋น„์œจ(์ตœ๊ทผ์—ฐ๋„) 41.901 83.94 4์œ„
๋งค์ถœ์•ก(์ตœ๊ทผ์—ฐ๋„) 120,350.072 50,483.73 1์œ„
์˜์—…์ด์ต(์ตœ๊ทผ์—ฐ๋„) 22,081.384 7,319.56 1์œ„
๋‹น๊ธฐ์ˆœ์ด์ต(์ตœ๊ทผ์—ฐ๋„) 18,187.463 5,808.76 1์œ„