SOOP ๋กœ๊ณ 

SOOP (067160) ์ฃผ๊ฐ€ ๋ฐ ์ข…๋ชฉ ์ •๋ณด

SOOP ์‹ค์‹œ๊ฐ„ ์ฃผ๊ฐ€

SOOP ํ˜„์žฌ๊ฐ€ ์ƒ์„ธ ์ •๋ณด
ํ•ญ๋ชฉ ๊ฐ’
ํ˜„์žฌ๊ฐ€ 68,900 ์›
๋ณ€๋™๋Ÿ‰ โ–ฒ 1100.00 ์›
๋ณ€๋™๋ฅ  1.62%
๊ฑฐ๋ž˜๋Ÿ‰ 42,896
๊ฑฐ๋ž˜๋Œ€๊ธˆ 2,952,306,500 ์›

SOOP ์ผ๋ณ„ ์ฃผ๊ฐ€

SOOP์˜ ๊ณผ๊ฑฐ ์ผ๋ณ„ ์ฃผ๊ฐ€
๋‚ ์งœ ์‹œ๊ฐ€ ๊ณ ๊ฐ€ ์ €๊ฐ€ ์ข…๊ฐ€ ๊ฑฐ๋ž˜๋Ÿ‰ ๊ฑฐ๋ž˜๋Œ€๊ธˆ
12/16/2025 68,400 70,100 68,400 70,000 47,784 3,309,220,750
12/17/2025 70,200 70,400 68,700 69,400 36,854 2,567,551,650
12/18/2025 69,200 70,400 68,800 69,500 74,948 5,201,846,950
12/21/2025 69,700 70,400 69,500 69,800 37,936 2,651,329,500
12/22/2025 69,900 70,300 69,500 69,900 19,773 1,382,001,050
12/23/2025 69,800 70,000 68,800 68,800 27,222 1,879,313,700
12/25/2025 69,900 69,900 68,100 68,600 33,161 2,270,905,150
12/28/2025 68,000 68,600 66,600 67,400 34,338 2,315,752,750
12/29/2025 66,900 68,500 66,900 67,800 24,365 1,648,668,400
1/1/2026 67,700 70,000 67,700 68,900 42,896 2,952,306,500

๊ด€๋ จ ํ…Œ๋งˆ

  • VR : Afreeca TV๋ฅผ ์ค‘์‹ฌ์œผ๋กœ ์ธํ„ฐ๋„ท ๊ธฐ๋ฐ˜ ์„œ๋น„์Šค๋ฅผ ์ œ๊ณตํ•˜๋Š” ์—…์ฒด๋กœ, 360๋„ ์˜์ƒ์„ ํ†ตํ•ด VR ์ฝ˜ํ…์ธ  ์„œ๋น„์Šค๋ฅผ ์ œ๊ณต
  • OTT์„œ๋น„์Šค : ์•„ํ”„๋ฆฌ์นด TV๋ฅผ ํ†ตํ•ด OTT ์„œ๋น„์Šค์™€ ์ฝ˜ํ…์ธ  ํ”Œ๋žซํผ ์„œ๋น„์Šค๋ฅผ ์ œ๊ณตํ•˜๊ธฐ ๋•Œ๋ฌธ์— OTT ๊ด€๋ จ์ฃผ๋กœ ๋ถ€๊ฐ๋œ ๊ธฐ์—…
  • NFT : ์ธ๊ธฐ BJ VOD, BJ ์•„๋ฐ”ํƒ€ ๋“ฑ์˜ ์ƒํ’ˆ์„ NFT ๊ฒฝ๋งค ๋ฐฉ์‹์œผ๋กœ ๊ตฌ๋งคยท์žฌํŒ๋งคํ•˜๋ฉฐ ํˆฌ์žํ•  ์ˆ˜ ์žˆ๋Š” NFT ์ฝ˜ํ…์ธ  ๋งˆ์ผ“ํ”Œ๋ ˆ์ด์Šค "AFT ๋งˆ์ผ“" ์ถœ์‹œ
  • SNS : ์†Œ์…œ ๋ฏธ๋””์–ด ํ”Œ๋žซํผ "Afreeca TV"๋ฅผ ์ค‘์‹ฌ์œผ๋กœ ๊ตญ๋‚ด ๊ฐœ์ธ ๋ฐฉ์†ก ์‹œ์žฅ์—์„œ ๋…๋ณด์ ์ธ ์ž…์ง€๋ฅผ ํ™•๋ณดํ•˜๊ณ  ์žˆ๋Š” ๊ธฐ์—…
  • ์Šคํฌ์ธ ํ–‰์‚ฌ : 1์ธ ๋ฏธ๋””์–ด ํ”Œ๋žซํผ์„ ์šด์˜ํ•˜๊ณ  ์žˆ๋Š” ๊ธฐ์—…์œผ๋กœ, ์Šคํฌ์ธ  ํ–‰์‚ฌ์™€ ๊ด€๋ จํ•ด ์ค‘๊ณ„๊ถŒ์„ ๊ฐ€์ง€๋Š” ๊ฒฝ์šฐ๊ฐ€ ์žˆ์–ด ๊ด€๋ จ ์ฃผ๋กœ ํŽธ์ž…
  • ๋””์ง€ํ„ธ๋‰ด๋”œ : Afreeca TV๋ฅผ ์ค‘์‹ฌ์œผ๋กœ ์ธํ„ฐ๋„ท ๊ธฐ๋ฐ˜ ์„œ๋น„์Šค๋ฅผ ์ œ๊ณตํ•˜๋Š” ์—…์ฒด
  • ์ธํ„ฐ๋„ท : Afreeca TV๋ฅผ ์ค‘์‹ฌ์œผ๋กœ ์ธํ„ฐ๋„ท ๊ธฐ๋ฐ˜ ์„œ๋น„์Šค๋ฅผ ์ œ๊ณตํ•˜๋Š” ์—…์ฒด

SOOP ํšŒ์‚ฌ ์ •๋ณด

์‹œ์žฅ ์‹œ๊ฐ€์ด์•ก ๊ธฐ์—…์ˆœ์œ„ ์ฃผ์‹์ˆ˜ ์™ธ๊ตญ์ธ ๋น„์ค‘ ์‚ฐ์—…๊ตฐ ์„ธ๋ถ€ ์‚ฐ์—…๊ตฐ 52์ฃผ ์ตœ๊ณ  52์ฃผ ์ตœ์ €
kosdaq 7,793์–ต 115์œ„ 11,494,767 32.75% ๋ฏธ๋””์–ด ๋ฐฉ์†ก/์ธํ„ฐ๋„ท๋ฐฉ์†ก 135,900 66,600

SOOP ๊ธฐ์—… ๊ฐœ์š”

์•„ํ”„๋ฆฌ์นดTV๋Š” 1์ธ ๋ฏธ๋””์–ด ํ”Œ๋žซํผ์ธ "AfreecaTV"์˜ ๊ฐ•๋ ฅํ•œ ์ปค๋ฎค๋‹ˆํ‹ฐ ์šด์˜์„ ์ฃผ์š”์‚ฌ์—…์œผ๋กœ ์˜์œ„ํ•˜๊ณ  ์žˆ๋Š” ๊ธฐ์—…์ด๋‹ค. ์ฃผ์š” ๋งค์ถœ์€ ๋‰ด๋ฏธ๋””์–ด ํ”Œ๋žซํผ, ๊ด‘๊ณ  ๋ถ€๋ฌธ์—์„œ ๋ฐœ์ƒํ•˜๊ณ  ์žˆ๋‹ค. ๊ตญ๋‚ด ์ตœ๊ณ ์˜ ๋ฏธ๋””์–ด ํ”Œ๋žซํผ ์ž…์ง€๋ฅผ ๋ฐ”ํƒ•์œผ๋กœ ํ•ด์™ธ ์„œ๋น„์Šค ๋Ÿฐ์นญ์„ ํ†ตํ•˜์—ฌ ๊ธ€๋กœ๋ฒŒ ๋ฏธ๋””์–ด ํ”Œ๋žซํผ๊ธฐ์—…์œผ๋กœ์„œ์˜ ๋ฐœํŒ์„ ๋‹ค์ง€๊ณ  ์žˆ๋‹ค.

SOOP AI์˜ˆ์ธก

AI์˜ˆ์ธก๊ธฐ๋Š” SOOP์„ ๊ฐ•๋ ฅ๋งค๋„ ยท ๋งค๋„ ยท ์ค‘๋ฆฝ ยท ๋งค์ˆ˜ ยท ๊ฐ•๋ ฅ๋งค์ˆ˜ ๋กœ ์˜ˆ์ธกํ–ˆ์–ด์š”.

๋ฉค๋ฒ„์‹ญ ํ”Œ๋žœ์„ ๊ตฌ๋…ํ•˜๋ฉด ์˜ˆ์ƒ ์ฃผ๊ฐ€ ์‹œ๋‚˜๋ฆฌ์˜ค์™€ AI์˜ ํˆฌ์ž์˜๊ฒฌ, ๋ชฉํ‘œยท์†์ ˆ๊ฐ€, AI๊ฐ€ ์ฐธ๊ณ ํ•œ ์ฐจํŠธ ํŒจํ„ด๋“ค์„ ํ™•์ธํ•  ์ˆ˜ ์žˆ์Šต๋‹ˆ๋‹ค.

SOOP ์ง€ํ‘œ๋ถ„์„

์ˆ˜์ต๋ฅ  1์œ„ ๋งค๋งค์ „๋žต์€ SOOP์„ ๋งค์ˆ˜ ยท ๋งค๋„ ยท ๋ณด์œ  ยท ๊ด€๋ง ์ค‘์ด์—์š”.

๋ฉค๋ฒ„์‹ญ ํ”Œ๋žœ์„ ๊ตฌ๋…ํ•˜๋ฉด ์ˆ˜์ต๋ฅ  1์œ„ ๋งค๋งค์ „๋žต์˜ ๋งค๋งค ์‹œ์ ์„ ํ™•์ธํ•˜๊ณ  ๋‹ค์Œ ์‹ ํ˜ธ๋ฅผ ์•Œ๋ฆผ์œผ๋กœ ๋ฐ›์•„๋ณผ ์ˆ˜ ์žˆ์Šต๋‹ˆ๋‹ค.

์ตœ์‹  SOOP ๊ด€๋ จ ๋‰ด์Šค

DN SOOPers๊ฐ€ 2026๋…„ ์ƒˆ ์‹œ์ฆŒ์„ ์•ž๋‘๊ณ  ํŒฌ๋“ค๊ณผ ์†Œํ†ตํ•˜๋Š” ์ž๋ฆฌ๊ฐ€ ๋งˆ๋ จ๋œ๋‹ค.SOOP์€ ์˜ค๋Š” 1์›” 3์ผ ์˜คํ›„ 2์‹œ, ์„œ์šธ ์ž ์‹ค DN ์ฝœ๋กœ์„ธ์›€์—์„œ ์ž์‚ฌ ํ”„๋กœ๊ฒŒ์ž„๋‹จ โ€˜DN SOOPers(DN ์ˆ˜ํผ์Šค)โ€™ LoLํŒ€ ์ถœ์ •์‹์„ ์ง„ํ–‰ํ•œ๋‹ค๊ณ  ๋ฐํ˜”๋‹ค.์ด๋ฒˆ ์ถœ์ •์‹์€ โ€˜DN SOOPersโ€™๋ผ๋Š” ์ƒˆ ํŒ€๋ช…์œผ๋กœ ํŒฌ๋“ค๊ณผ ์ฒ˜์Œ ๋งŒ๋‚˜๋Š” ๊ณต์‹ ํ–‰์‚ฌ๋กœ, DN ๊ทธ๋ฃน๊ณผ ํŒ€ ์†Œ๊ฐœ์— ์ด์–ด ์„ ์ˆ˜๋ณ„ ์‹œ์ฆŒ ๊ฐ์˜ค๋ฅผ ๊ณต์œ ํ•˜๋Š” ํ”„๋กœ๊ทธ๋žจ์œผ๋กœ ๊ตฌ์„ฑ๋œ๋‹ค. ๋˜, ์œ ์ €๋“ค์˜ ์‘์› ์„ธ์…˜, ์ฝ”์น˜์ง„์˜ ์‹œ์ฆŒ..

'Road To UMB ์‹œ์ฆŒ3' ์ตœ์ข… ์„ ๋ฐœ์ž๊ฐ€ ๊ฐ€๋ ค์กŒ๋‹ค. SOOP์€ 30์ผ ์„œ์šธ ๊ฐ•๋‚จ๊ตฌ RS๋นŒ๋ฆฌ์–ด์ฆˆ์—์„œ ์—ด๋ฆฐ 'Road To UMB ์‹œ์ฆŒ3' ์„ ๋ฐœ์ „์—์„œ ๋ฐ•์ˆ˜์˜(๊ฐ•์›๋‹น๊ตฌ์—ฐ๋งน)๊ณผ ์กฐ์น˜์—ฐ(์•ˆ์‚ฐ์‹œ์ฒด์œกํšŒ)์ด ์ตœ์ข… 2์ธ์— ์ด๋ฆ„์„ ์˜ฌ๋ ธ๋‹ค๊ณ  ๋ฐํ˜”๋‹ค. 'Road To UMB'๋Š” ๋Œ€ํ•œ๋‹น๊ตฌ์—ฐ๋งน ์†Œ์† ๋น„์‹œ๋“œ๊ถŒ ์„ ์ˆ˜๋“ค์˜ ๊ตญ์ œ ๋ฌด๋Œ€ ์ง„์ถœ์„ ์ง€์›ํ•˜๊ธฐ ์œ„ํ•ด ๋งˆ๋ จ๋œ ํ”„๋กœ์ ํŠธ๋‹ค. ๋ฐ•์ˆ˜์˜์€ ๊ฒฐ์Šน ์ง„์ถœ์ „์—์„œ ๊น€๋™๋ฃก(์„œ์šธ)์„ ์ƒ๋Œ€๋กœ ๊ฒฝ๊ธฐ ์ฃผ๋„๊ถŒ์„ ์žก์œผ๋ฉฐ ์•ˆ์ •์ ์ธ ํ๋ฆ„์„ ์ด์–ด๊ฐ”๋‹ค. ์ค‘๋ฐ˜ ์ดํ›„ ์ ์ˆ˜ ์ฐจ๋ฅผ ๋ฒŒ๋ฆฐ ๋ฐ•์ˆ˜์˜์€ ๋น„๊ต์  ์ด๋ฅธ ์ด๋‹์— ์Šน๋ถ€๋ฅผ ๋งˆ๋ฌด๋ฆฌํ•˜๋ฉฐ ์ตœ์ข… ์„ ๋ฐœ์„ ํ™•์ •ํ–ˆ๋‹ค....

[ํŒŒ์ด๋‚ธ์…œ๋‰ด์Šค] DN ์ˆ˜ํผ์Šค(SOOPers)๊ฐ€ 2026๋…„ ์ƒˆ ์‹œ์ฆŒ์„ ์•ž๋‘๊ณ  ํŒฌ๋“ค๊ณผ ์†Œํ†ตํ•˜๋Š” ์ž๋ฆฌ๊ฐ€ ๋งˆ๋ จ๋œ๋‹ค. SOOP์€ ์˜ค๋Š” 1์›” 3์ผ ์˜คํ›„ 2์‹œ, ์„œ์šธ ์ž ์‹ค DN ์ฝœ๋กœ์„ธ์›€์—์„œ ์ž์‚ฌ ํ”„๋กœ๊ฒŒ์ž„๋‹จ DN ์ˆ˜ํผ์Šค ๋ฆฌ๊ทธ์˜ค๋ธŒ๋ ˆ์ „๋“œ(LoL)ํŒ€ ์ถœ์ •์‹์„ ์ง„ํ–‰ํ•œ๋‹ค๊ณ  31์ผ ๋ฐํ˜”๋‹ค. ์ด๋ฒˆ ์ถœ์ •์‹์€ ์ƒˆ ํŒ€๋ช…์œผ๋กœ ํŒฌ๋“ค๊ณผ ์ฒ˜์Œ ๋งŒ๋‚˜๋Š” ๊ณต์‹ ํ–‰์‚ฌ๋‹ค. DN ๊ทธ๋ฃน๊ณผ ํŒ€ ์†Œ๊ฐœ์— ์ด์–ด ์„ ์ˆ˜๋ณ„ ์‹œ์ฆŒ ๊ฐ์˜ค๋ฅผ ๊ณต์œ ํ•˜๋Š” ํ”„๋กœ๊ทธ๋žจ์œผ๋กœ ๊ตฌ์„ฑ๋œ๋‹ค. ๋˜ ์œ ์ €๋“ค์˜ ์‘์› ์„ธ์…˜, ์ฝ”์น˜์ง„์˜ ์‹œ์ฆŒ ์ค€๋น„ ๊ณผ์ • ๊ณต์œ , ์„ ์ˆ˜๋‹จ๊ณผ ํŒฌ๋“ค์ด ํ•จ๊ป˜ํ•˜๋Š” Q&A ํ† ํฌ์‡ผ ๋“ฑ์ด ์ง„ํ–‰๋œ๋‹ค. ํ–‰์‚ฌ๋Š” SOOP ์ˆ˜ํผ์Šค LoL ๋ฐฉ์†ก๊ตญ์„ ํ†ตํ•ด ๋ผ์ด๋ธŒ๋กœ๋„ ์ค‘๊ณ„๋œ๋‹ค. ์ถœ์ •์‹์—๋Š” DN SOOPers ๋ฆฌ๊ทธ ์˜ค๋ธŒ ๋ ˆ์ „๋“œ ํŒ€ 1๊ตฐ ๊ฐ๋…๊ณผ ์ฝ”์น˜, ์„ ์ˆ˜ ๋“ฑ์ด ์ฐธ์„ํ•œ๋‹ค. ํ–‰์‚ฌ ์ง„ํ–‰์€ ์ด์€๋นˆ ์•„๋‚˜์šด์„œ์™€ ์ฑ„๋ฏผ์ค€ ์บ์Šคํ„ฐ๊ฐ€ ๋งก๋Š”๋‹ค. ๋ณธ ํ–‰์‚ฌ ์ข…๋ฃŒ ํ›„์—๋Š” ํ˜„์žฅ์— ์ฐธ์„ํ•œ ํŒฌ๊ณผ ํ•จ๊ป˜ํ•˜๋Š” ํŒฌ๋ฏธํŒ… ํ”„๋กœ๊ทธ

SOOP์˜ ํ”„๋กœ๊ฒŒ์ž„๋‹จ 'DN SOOPers'๊ฐ€ ๋‚ด๋…„ ์ƒˆ ์‹œ์ฆŒ์„ ์•ž๋‘๊ณ  ํŒฌ๋“ค๊ณผ ์†Œํ†ตํ•˜๋Š” ์ถœ์ •์‹์„ ์—ฐ๋‹ค.31์ผ SOOP์— ๋”ฐ๋ฅด๋ฉด 2026๋…„ 1์›” 3์ผ ์˜คํ›„ 2์‹œ ์„œ์šธ ์ž ์‹ค DN ์ฝœ๋กœ์„ธ์›€์—์„œ DN SOOPers ๋ฆฌ๊ทธ ์˜ค๋ธŒ ๋ ˆ์ „๋“œ ํŒ€ ์ถœ์ •์‹์ด ๊ฐœ์ตœ๋œ๋‹ค.์ด๋ฒˆ ํ–‰์‚ฌ๋Š” ์ƒˆ ํŒ€๋ช… DN SOOPers๋กœ ํŒฌ๋“ค๊ณผ ์ฒ˜์Œ ๋งŒ๋‚˜๋Š” ๊ณต์‹ ์ž๋ฆฌ๋‹ค. DN ๊ทธ๋ฃน ๋ฐ ํŒ€ ์†Œ๊ฐœ๋ฅผ ์‹œ์ž‘์œผ๋กœ ์„ ์ˆ˜๋ณ„ ์‹œ์ฆŒ ๊ฐ์˜ค ๋ฐœํ‘œ, ํŒฌ ์‘์› ์„ธ์…˜, ์ฝ”์น˜์ง„์˜ ์‹œ์ฆŒ ์ค€๋น„ ๊ณผ์ • ๊ณต์œ , ์„ ์ˆ˜๋‹จ๊ณผ ํŒฌ์ด ํ•จ..

์ธ๊ณต์ง€๋Šฅ(AI)์— ์‚ฌ๋žŒ์˜ ์–ผ๊ตด์ด๋‚˜ ๋ชฉ์†Œ๋ฆฌ๋ฅผ ์ž…ํžŒ โ€˜๊ฐ€์ƒ ์ธ๊ฐ„โ€™๋“ค์ด ํ™œ๋™ ๋ฐ˜๊ฒฝ์„ ๋„“ํžˆ๊ณ  ์žˆ๋‹ค. ์˜จ๋ผ์ธ ๋ฐฉ์†ก, ํ™ˆ์‡ผํ•‘๊ณผ ๊ฐ™์€ ํ™”๋ฉด ์† ์˜์—ญ์„ ๋„˜์–ด ๊ณตํ•ญ ๋“ฑ ์˜คํ”„๋ผ์ธ ๊ณต๊ฐ„๊นŒ์ง€ ๋ฐœ์„ ๋“ค์ด๋Š” ์ค‘์ด๋‹ค.์‚ฌ์ด๋ฒ„ ๊ฐ€์ˆ˜ โ€˜์•„๋‹ดโ€™๊ณผ ๊ฐ™์€ ๋ฒ„์ถ”์–ผ ํœด๋จผ์€ 1990๋…„๋Œ€๋ถ€ํ„ฐ ๋“ฑ์žฅํ–ˆ์ง€๋งŒ, ์ธ๊ณต์ ์ธ ์™ธํ˜• ํƒ“์— ๊ฑฐ๋ถ€๊ฐ์„ ๊ฐ–๋Š” ๊ฒฝ์šฐ๊ฐ€ ๋งŽ์•˜๋‹ค. ํ•˜์ง€๋งŒ ๊ธฐ์ˆ  ๋ฐœ์ „์œผ๋กœ ์ตœ๊ทผ์—๋Š” ์‹ค์ œ ์‚ฌ๋žŒ๊ณผ ๊ตฌ๋ถ„์ด ์–ด๋ ค์šธ ์ •๋„์˜ ๋ชจ๋ธ์„ ๊ตฌํ˜„ํ•˜๋Š” ๊ฒƒ๋„ ๊ฐ€๋Šฅํ•ด์กŒ๋‹ค. ์ผ๋ถ€ ๋ถ„์•ผ์—์„œ๋Š” ๊ฐ€์ƒ ์ธ๊ฐ„์ด ์‚ฌ๋žŒ๋ณด๋‹ค ๋›ฐ์–ด๋‚œ ์„ฑ๊ณผ๋ฅผ ๋‚ด๋Š” ์‚ฌ๋ก€๊นŒ์ง€ ๋‚˜์˜ค๋Š” ์ƒํ™ฉ์ด๋‹ค.์ŠคํŠธ๋ฆฌ๋ฐ ํ”Œ๋žซํผ ์ˆฒ(SOOP)์€ ์ง€๋‚œ 27์ผ ์„œ์šธ ์ƒ์•”์—์„œ ์—ด๋ฆฐ โ€˜2025 ์ŠคํŠธ๋ฆฌ๋จธ ๋Œ€์ƒโ€™ ํ–‰์‚ฌ์—์„œ AI ๋งค๋‹ˆ์ € โ€˜์Œ€์‚ฌ 2.0โ€™์„ ๊ณต๊ฐœํ–ˆ๋‹ค. ์Œ€์‚ฌ 2.0์˜ ํ•ต์‹ฌ ๊ธฐ๋Šฅ์€ โ€˜์ž๋™ ๋ฐฉ์†กโ€™์ด๋‹ค. ์ŠคํŠธ๋ฆฌ๋จธ(๋ฐฉ์†ก์ธ)๊ฐ€ ๋ฐฉ์†ก ๋„์ค‘ ์ž ๊น ์ž๋ฆฌ๋ฅผ ๋น„์šฐ๊ฑฐ๋‚˜, ๋ฐฉ์†ก์„ ์ด์–ด๊ฐˆ ์ˆ˜ ์—†๋Š” ์ƒํ™ฉ์—์„œ ํ™œ์šฉ์ด ๊ฐ€๋Šฅํ•˜๋‹ค. ์Œ€์‚ฌ๋Š” ์‚ฌ์ „์— ์ž…๋ ฅ๋œ ๋Œ€๋ณธ์„ ๊ธฐ๊ณ„์ ์œผ๋กœ ๋ฐ˜๋ณตํ•˜๋Š” ๊ฒƒ์ด ์•„๋‹ˆ๋ผ, ๋‹ด๋‹น ์ŠคํŠธ๋ฆฌ๋จธ์˜ ๊ณ ์œ ํ•œ ๋งํˆฌ์™€ ์Šต๊ด€๊นŒ์ง€ ์žฌํ˜„ํ•ด ๋ฐฉ์†ก์„ ์šด์˜ํ•œ๋‹ค.์ปค๋จธ์Šค ๋ถ„์•ผ์˜ ๊ฒฝ์šฐ ๋ฒ„์ถ”์–ผ ํœด๋จผ์˜ ํ™œ์šฉ์ด ๋”์šฑ ํ™œ๋ฐœํ•˜๋‹ค. ์•ผ๋†€์ž์˜ ๊ธฐ์—…ยท์†Œ๋น„์ž๊ฐ„ ๊ฑฐ๋ž˜(B2C) ์—ฌํ–‰ ํ”Œ๋žซํผ ๋†€์œ ๋‹ˆ๋ฒ„์Šค๋Š” ์ตœ๊ทผ AI ๊ธฐ์ˆ  ๊ธฐ๋ฐ˜์˜ ์ƒ๋ฐฉ์†ก์„ ์„ ๋ณด์˜€๋‹ค. AI๋กœ ๋งŒ๋“  ๊ฐ€์ƒ ์‡ผํ˜ธ์ŠคํŠธ๊ฐ€ ๋ฐฉ์†ก ์ง„ํ–‰์„ ๋•๊ณ , AI ์Œ์„ฑ์œผ๋กœ๋Š” ์‹ค์‹œ๊ฐ„ ์ƒํ’ˆ ์ •๋ณด๋ฅผ ์ „๋‹ฌํ•˜๋Š” ๋ฐฉ์‹์ด๋‹ค. ๋กฏ๋ฐํ™ˆ์‡ผํ•‘๋„ ์ง€๋‚œํ•ด 2์›” AI ์‡ผํ˜ธ์ŠคํŠธ โ€˜๋ฃจ์‹œโ€™๊ฐ€ ๋“ฑ์žฅํ•˜๋Š” ํŒจ์…˜ ๋ฐฉ์†ก โ€˜๋ฃจ์‹œํ†ก๋ผ์ด๋ธŒโ€™๋ฅผ ์‹œ์ž‘ํ–ˆ๋‹ค. ์‚ฌ๋žŒ๊ณผ ๊ฑฐ์˜ ํก์‚ฌํ•œ ๋ชจ์Šต์˜ ๋ฃจ์‹œ๋Š” ํŒ๋งคํ•˜๋Š” ์ œํ’ˆ์„ ์ง์ ‘ ์ฐฉ์šฉํ•˜๊ณ , ํŠน์ง•์„ ์„ค๋ช…ํ•˜๋Š” ๋“ฑ ๋งค๋„๋Ÿฌ์šด ์ง„ํ–‰์„ ์„ ๋ณด์ธ๋‹ค. ๋ฃจ์‹œ๊ฐ€ ์ถœ์—ฐํ•˜๋Š” ๋ฐฉ์†ก์˜ ๋ˆ„์  ์ฃผ๋ฌธ์•ก์€ ์•ฝ 200์–ต์›์„ ๋ŒํŒŒํ–ˆ๋‹ค.๊ฐ€์ƒ ์ธ๊ฐ„์˜ ํ™œ๋™ ๋ฌด๋Œ€๋Š” ์˜จยท์˜คํ”„๋ผ์ธ์„ ๊ฐ€๋ฆฌ์ง€ ์•Š๋Š”๋‹ค. ์ง€๋‚œ 24์ผ ์ œ์ฃผ๊ตญ์ œ๊ณตํ•ญ ๋‚ด JDC ๋ฉด์„ธ์ ์—๋Š” ๋ฒ„์ถ”์–ผ ํœด๋จผ โ€˜์ œ์ด๋””โ€™๊ฐ€ ๋„์ž…๋๋‹ค. ์ œ์ด๋””๋Š” ๋ฉด์„ธ์  ์ž…๊ตฌ์— ์„ค์น˜๋œ ๋Œ€ํ˜• ํ™”๋ฉด์—์„œ ๊ณ ๊ฐ๋“ค์„ ๋งž์ดํ•œ๋‹ค. ๋ฌด์•ˆ๊ฒฝ 3D ๋””์Šคํ”Œ๋ ˆ์ด๊ฐ€ ์ ์šฉ๋ผ ๋ณ„๋„์˜ ํŠน์ˆ˜ ์•ˆ๊ฒฝ ์—†์ด๋„ ํ™”๋ฉด ๋ฐ–์œผ๋กœ ๋ชจ๋ธ์ด ํŠ€์–ด๋‚˜์™€ ์žˆ๋Š” ๋“ฏํ•œ ๋А๋‚Œ์„ ๋ฐ›์„ ์ˆ˜ ์žˆ๋‹ค. ์–‘๋ฐฉํ–ฅ ์†Œํ†ต์ด ๊ฐ€๋Šฅํ•œ AI๋ฅผ ํƒ‘์žฌํ•ด ์ƒํ’ˆ ์ •๋ณด๋‚˜ ๊ธธ ์•ˆ๋‚ด๋„ ์ œ๊ณตํ•  ์ˆ˜ ์žˆ๋‹ค.์ƒ์„ฑํ˜• AI ๊ธฐ๋Šฅ์ด ๊ณ ๋„ํ™”๋˜๋ฉด์„œ ๋ฒ„์ถ”์–ผ ํœด๋จผ ์‚ฐ์—…์€ ๋”์šฑ ํƒ„๋ ฅ์„ ๋ฐ›์„ ์ „๋ง์ด๋‹ค. ์‹œ์žฅ์กฐ์‚ฌ์—…์ฒด ์ด๋จธ์ „๋ฆฌ์„œ์น˜๋Š” ์ „ ์„ธ๊ณ„ ๋ฒ„์ถ”์–ผ ํœด๋จผ ์‹œ์žฅ ๊ทœ๋ชจ๊ฐ€ 2020๋…„ ์•ฝ 100์–ต ๋‹ฌ๋Ÿฌ(์•ฝ 14์กฐ์›)์—์„œ 2030๋…„์—๋Š” ์•ฝ 5276์–ต(์•ฝ 756์กฐ์›)๋‹ฌ๋Ÿฌ๊นŒ์ง€ ๊ธ‰์„ฑ์žฅํ•  ๊ฒƒ์œผ๋กœ ๋ดค๋‹ค. ํ•ด์™ธ์—์„œ๋Š” ๋ฒ„์ถ”์–ผ ํœด๋จผ์˜ ํŒ๋งค ์‹ค์ ์ด ์ธ๊ฐ„์„ ๋›ฐ์–ด๋„˜๋Š” ์‚ฌ๋ก€๋„ ๋‚˜์™”๋‹ค. ์ค‘๊ตญ ๊ธฐ์—… ๋ฐ”์ด๋‘๋Š” ์ง€๋‚œ 6์›” ์ „์ž์ƒ๊ฑฐ๋ž˜ ํ”Œ๋žซํผ โ€˜์œ ์‰ฌ์•ˆโ€™์—์„œ ์œ ๋ช… ์‡ผํ˜ธ์ŠคํŠธ ๋ค„์œตํ•˜์˜ค๋ฅผ ๋ณธ๋”ด AI ์•„๋ฐ”ํƒ€๋กœ ๋ฐฉ์†ก์„ ์ง„ํ–‰ํ–ˆ๋‹ค. 7์‹œ๊ฐ„ ๋™์•ˆ ์ด์–ด์ง„ ํ•ด๋‹น ๋ฐฉ์†ก์€ ๋ˆ„์  ์‹œ์ฒญ์ž 1300๋งŒ๋ช…, ์ด ๊ฑฐ๋ž˜์•ก 5500๋งŒ ์œ„์•ˆ(์•ฝ 112์–ต์›)์ด๋ผ๋Š” ๊ธฐ๋ก์„ ๋‹ฌ์„ฑํ–ˆ๋‹ค. ํ•œ ์—…๊ณ„ ๊ด€๊ณ„์ž๋Š” 30์ผ โ€œ๋ฒ„์ถ”์–ผ ํœด๋จผ์˜ ๋…ธ์ถœ๊ณผ ์ ‘์ ์ด ๋Š˜์–ด๋‚˜๋ฉด ํ•˜๋‚˜์˜ โ€˜์žฅ๋ฅดโ€™๋กœ ์ž๋ฆฌ์žก๊ฒŒ ๋  ๊ฒƒโ€์ด๋ผ๊ณ  ๋งํ–ˆ๋‹ค.๋ฐ•์„ ์˜ ๊ธฐ์ž pomme@kmib.co.kr

SOOP ๋งค์ถœ ์ •๋ณด

๋‚ ์งœ ๋งค์ถœ์•ก ๋งค์ถœ์•ก ์ฆ๊ฐ€์œจ ์˜์—…์ด์ต ์˜์—…์ด์ต ์ฆ๊ฐ€์œจ ์ˆœ์ด์ต ์ˆœ์ด์ต ์ฆ๊ฐ€์œจ
2024.4Q 413,178,446,964 20.10% 113,506,476,450 25.69% 102,423,309,023 37.25%
2023.4Q 344,016,008,889 19.00% 90,309,374,651 9.57% 74,623,795,681 25.39%
2022.4Q 289,087,250,014 10.98% 82,418,820,782 -7.21% 59,513,056,225 -16.02%
2021.4Q 260,479,480,423 33.56% 88,822,009,755 76.19% 70,868,748,330 95.44%

์ˆœ๋งค์ˆ˜๋Ÿ‰

๊ฐœ์ธ: -611

๊ธฐ๊ด€: -8,936

์™ธ์ธ: 9,543

๋ˆ„์  ์ˆœ๋งค์ˆ˜๋Ÿ‰

๊ฐœ์ธ: 158,998

๊ธฐ๊ด€: -296,205

์™ธ์ธ: 139,902

์ˆœ๋งค์ˆ˜

๋‚ ์งœ ๊ฐœ์ธ ๊ธฐ๊ด€ ์™ธ์ธ
2026-01-02 -611 -8,936 9,543
2025-12-30 1,143 -5,720 4,652
2025-12-29 14,087 -4,029 -10,095
2025-12-26 6,503 2,987 -9,492
2025-12-24 11,524 -11,270 -254
2025-12-23 -193 -5,148 5,341
2025-12-22 -1,705 -12,439 14,144
2025-12-19 11,448 -34,960 23,473
2025-12-18 -5,988 -2,614 8,601
2025-12-17 -6,726 -6,360 13,427
2025-12-16 8,822 -10,206 1,466
2025-12-15 7,626 -11,467 3,839
2025-12-12 11,076 -1,753 -9,093
2025-12-11 1,450 -26,719 25,207
2025-12-10 2,883 -7,722 4,844
2025-12-09 17,513 -6,657 -10,861
2025-12-08 -815 -1,317 2,132
2025-12-05 -2,281 5,342 -1,073
2025-12-04 1,803 317 -2,102
2025-12-03 -8,489 918 9,185
2025-12-02 -5,528 2,770 2,810

๋ˆ„์  ์ˆœ๋งค์ˆ˜

๋‚ ์งœ ๊ฐœ์ธ ๊ธฐ๊ด€ ์™ธ์ธ
2026-01-02 63,542 -144,983 85,694
2025-12-30 64,153 -136,047 76,151
2025-12-29 63,010 -130,327 71,499
2025-12-26 48,923 -126,298 81,594
2025-12-24 42,420 -129,285 91,086
2025-12-23 30,896 -118,015 91,340
2025-12-22 31,089 -112,867 85,999
2025-12-19 32,794 -100,428 71,855
2025-12-18 21,346 -65,468 48,382
2025-12-17 27,334 -62,854 39,781
2025-12-16 34,060 -56,494 26,354
2025-12-15 25,238 -46,288 24,888
2025-12-12 17,612 -34,821 21,049
2025-12-11 6,536 -33,068 30,142
2025-12-10 5,086 -6,349 4,935
2025-12-09 2,203 1,373 91
2025-12-08 -15,310 8,030 10,952
2025-12-05 -14,495 9,347 8,820
2025-12-04 -12,214 4,005 9,893
2025-12-03 -14,017 3,688 11,995
2025-12-02 -5,528 2,770 2,810

SOOP ์ž์‚ฐ ๋น„์œจ

์ž์‚ฐ์ด๊ณ„ ๋ถ€์ฑ„๋น„์œจ ์ž๋ณธ๋น„์œจ
866,303,233,277 45.33% 54.67%

SOOP ๋งค์ถœ ๊ตฌ์„ฑ

๊ตฌ์„ฑ ์š”์†Œ ๋น„์œจ
๊ธฐ๋ถ€๊ฒฝ์ œ ์„ ๋ฌผ ๋“ฑ [ํ”Œ๋žซํผ] 74.5%
๊ด‘๊ณ  ๋ฐ ์ฝ˜ํ…์ธ ์ œ์ž‘ 23.7%
๊ธฐํƒ€ 1.8%

SOOP ๊ณต๋งค๋„ ํ˜„ํ™ฉ

์ตœ๊ทผ ๊ณต๋งค๋„ ๊ฑฐ๋ž˜๋Ÿ‰: 7,975 (28.44%)

์ตœ๊ทผ ๊ณต๋งค๋„ ์ž”๊ณ : 52,335 (0.46%)

๊ณต๋งค๋„ ๊ฑฐ๋ž˜๋Ÿ‰

๋‚ ์งœ ์ข…๊ฐ€ ๊ณต๋งค๋„๋Ÿ‰ ๊ณต๋งค๋„๋น„์ค‘
2025-12-30 67,800 7,975 28.44%
2025-12-29 67,400 5,843 14.17%
2025-12-26 68,600 4,786 12.18%
2025-12-24 68,800 5,047 16.17%
2025-12-23 69,900 4,907 21.16%
2025-12-22 69,800 15,011 35.92%
2025-12-19 69,500 45,227 56.05%
2025-12-18 69,400 9,603 23.09%
2025-12-17 70,000 11,724 22.24%
2025-12-16 68,500 11,783 24.92%
2025-12-15 69,300 3,320 8.31%
2025-12-12 69,800 4,009 9.16%
2025-12-11 70,100 4,633 5.28%
2025-12-10 70,100 7,910 24.82%
2025-12-09 70,500 981 2.06%
2025-12-08 72,000 1,300 3.53%
2025-12-05 72,100 913 2.67%
2025-12-04 71,300 1,600 4.99%
2025-12-03 72,000 1,224 3.40%
2025-12-02 71,200 2,726 7.27%
2025-12-01 70,100 1,284 2.29%

๊ณต๋งค๋„ ์ž”๊ณ 

๋‚ ์งœ ์ข…๊ฐ€ ๊ณต๋งค๋„ ์ž”๊ณ  ๊ณต๋งค๋„ ๋น„์ค‘
2025-12-26 68,600 52,335 0.46%
2025-12-24 68,800 48,492 0.42%
2025-12-23 69,900 48,446 0.42%
2025-12-22 69,800 49,559 0.43%
2025-12-19 69,500 50,404 0.44%
2025-12-18 69,400 55,192 0.48%
2025-12-17 70,000 53,214 0.46%
2025-12-16 68,500 56,872 0.49%
2025-12-15 69,300 53,600 0.47%
2025-12-12 69,800 55,562 0.48%
2025-12-11 70,100 48,647 0.42%
2025-12-10 70,100 50,228 0.44%
2025-12-09 70,500 41,353 0.36%
2025-12-08 72,000 40,141 0.35%
2025-12-05 72,100 42,981 0.37%
2025-12-04 71,300 42,148 0.37%
2025-12-03 72,000 41,417 0.36%
2025-12-02 71,200 42,999 0.37%
2025-12-01 70,100 42,970 0.37%
2025-11-28 69,100 40,915 0.36%
2025-11-27 67,600 41,766 0.36%

SOOP ์—…์ข… ๋‚ด ๋น„๊ต

๋ฐฉ์†ก/์ธํ„ฐ๋„ท๋ฐฉ์†ก ์—…์ข…(4๊ฐœ) ์—ฐ๊ฐ„ ๊ธฐ์ค€

ํ•ญ๋ชฉ SOOP ์—…์ข… ํ‰๊ท  ์—…์ข… ๋‚ด ์ˆœ์œ„
์‹œ๊ฐ€์ด์•ก 7,793.452 2,559.73 1์œ„
PER(์ตœ๊ทผ4๋ถ„๊ธฐ) 7.856 18.48 2์œ„
PBR 1.65 1.18 1์œ„
ROE(์ตœ๊ทผ4๋ถ„๊ธฐ) 30.313 4.24 1์œ„
๋ฐฐ๋‹น์ˆ˜์ต๋ฅ (์ตœ๊ทผ์—ฐ๋„) 2.212 3.65 2์œ„
์˜์—…์ด์ต๋ฅ (์ตœ๊ทผ์—ฐ๋„) 27.472 3.23 1์œ„
์ˆœ์ด์ต๋ฅ (์ตœ๊ทผ์—ฐ๋„) 24.789 -1.67 1์œ„
๋ถ€์ฑ„๋น„์œจ(์ตœ๊ทผ์—ฐ๋„) 87.154 95.84 3์œ„
๋งค์ถœ์•ก(์ตœ๊ทผ์—ฐ๋„) 4,131.784 2,156.97 1์œ„
์˜์—…์ด์ต(์ตœ๊ทผ์—ฐ๋„) 1,135.065 416.91 1์œ„
๋‹น๊ธฐ์ˆœ์ด์ต(์ตœ๊ทผ์—ฐ๋„) 1,024.233 469.13 1์œ„