iMBC ๋กœ๊ณ 

iMBC (052220) ์ฃผ๊ฐ€ ๋ฐ ์ข…๋ชฉ ์ •๋ณด

iMBC ์ฃผ๊ฐ€ ๋ฐ ํ•ต์‹ฌ ์ •๋ณด

ํ˜„์žฌ๊ฐ€ ๋ฐ ํ•ต์‹ฌ ํˆฌ์ž ์ •๋ณด
ํ•ญ๋ชฉ ๊ฐ’
ํ˜„์žฌ๊ฐ€ 1,615 ์›
๋ณ€๋™๋Ÿ‰ โ–ผ 25 ์›
๋ณ€๋™๋ฅ  -1.52%
๊ธฐ์ค€ ์‹œ๊ฐ
๊ฑฐ๋ž˜ ๊ตฌ๋ถ„ ์ •๊ทœ์žฅ
์‹œ์žฅ KOSDAQ
๊ฑฐ๋ž˜์†Œ KRX
์‹œ๊ฐ€ 1,645 ์›
๊ณ ๊ฐ€ 1,650 ์›
์ €๊ฐ€ 1,602 ์›
52์ฃผ ๋ฒ”์œ„ 1,310 ์› ~ 3,830 ์›
๊ฑฐ๋ž˜๋Ÿ‰ 20,981
๊ฑฐ๋ž˜๋Œ€๊ธˆ 33,985,095 ์›
์‹œ๊ฐ€์ด์•ก 373์–ต์›
PER -13.11๋ฐฐ
PBR 1.27๋ฐฐ
EPS -232.9463 ์›
์—…์ข… ์—”ํ„ฐํ…Œ์ธ๋จผํŠธ

์ผ๋ณ„ ์ฃผ๊ฐ€

๊ณผ๊ฑฐ ์ผ๋ณ„ ์ฃผ๊ฐ€ ์ •๋ณด
๋‚ ์งœ ์‹œ๊ฐ€ ๊ณ ๊ฐ€ ์ €๊ฐ€ ์ข…๊ฐ€ ๊ฑฐ๋ž˜๋Ÿ‰ ๊ฑฐ๋ž˜๋Œ€๊ธˆ
2026.09.22 1,688 1,688 1,640 1,664 49,030 81,355,034
2026.09.23 1,642 1,689 1,625 1,662 24,949 41,018,888
2026.09.28 1,662 1,730 1,650 1,669 92,777 156,452,869
2026.09.29 1,668 1,677 1,640 1,660 9,600 15,952,035
2026.09.30 1,645 1,681 1,599 1,659 33,897 55,755,067
2026.10.01 1,660 1,690 1,596 1,659 35,889 59,250,102
2026.10.02 1,646 1,759 1,611 1,659 35,417 57,862,918
2026.10.06 1,659 1,682 1,582 1,646 19,753 32,353,923
2026.10.07 1,631 1,670 1,620 1,626 18,154 29,715,195
2026.10.08 1,645 1,650 1,602 1,615 20,981 33,985,095

ํšŒ์‚ฌ ์ •๋ณด

๊ธฐ์—…์ˆœ์œ„ ์ฃผ์‹์ˆ˜ ์™ธ๊ตญ์ธ ๋น„์ค‘ ์‚ฐ์—…๊ตฐ ์„ธ๋ถ€ ์‚ฐ์—…๊ตฐ
KOSDAQ 1297์œ„ 23,000,000 2.66% ๋ฏธ๋””์–ด ์—”ํ„ฐํ…Œ์ธ๋จผํŠธ

๊ธฐ์—… ๊ฐœ์š”

iMBC๋Š” 2000๋…„ 3์›” ์„ค๋ฆฝ๋œ ๊ธฐ์—…์œผ๋กœ MBC ๊ทธ๋ฃน์˜ ์žํšŒ์‚ฌ๋กœ์„œ ์ธํ„ฐ๋„ท ๋ฐฉ์†ก ๋ฐ ๋””์ง€ํ„ธ ์ฝ˜ํ…์ธ  ์‚ฌ์—…, ์›น ์—์ด์ „์‹œ ์‚ฌ์—…, ๊ด‘๊ณ  ์‚ฌ์—…, ํ”„๋กœ๋ชจ์…˜ ์‚ฌ์—…, ์ˆ˜์ˆ˜๋ฃŒ ์‚ฌ์—… ๋“ฑ์„ ์˜์œ„ํ•˜๊ณ  ์žˆ๋‹ค. ์ฃผ์š” ๋งค์ถœ์€ ์ฝ˜ํ…์ธ  ๋ถ€๋ฌธ์—์„œ ๋ฐœ์ƒํ•˜๊ณ  ์žˆ๋‹ค. MBC๊ทธ๋ฃน์˜ ๋Œ€ํ‘œ ์‚ฌ์ดํŠธ์ธ www.imbc.com์„ ๊ธฐ๋ฐ˜์œผ๋กœ ๋ฐฉ์†ก ์ฝ˜ํ…์ธ  ๋ฐ ๋‹น์‚ฌ ์ž์ฒด ์ œ์ž‘ ์ฝ˜ํ…์ธ  ๋“ฑ์˜ ๋””์ง€ํ„ธ ์ฝ˜ํ…์ธ ๋ฅผ ์œ ใ†๋ฌด๋ฃŒ ์„œ๋น„์Šคํ•˜๊ณ , ์œ ํ†ตํ•˜๊ณ  ์žˆ์œผ๋ฉฐ ๋‰ด๋ฏธ๋””์–ด ๊ธฐ๋ฐ˜์˜ ์ข…ํ•ฉ ์ฝ˜ํ…์ธ  ์œ ํ†ตํšŒ์‚ฌ๋กœ์„œ ์ž๋ฆฌ๋งค๊น€ํ•˜๊ธฐ ์œ„ํ•ด ์ฃผ๋ ฅํ•˜๊ณ  ์žˆ๋‹ค.

๊ด€๋ จ ํ…Œ๋งˆ

  • ๋ฐ•์˜์„  : ๋ฐ•์˜์„  ์ „ ์žฅ๊ด€์ด MBC์—์„œ 20๋…„๊ฐ„ ๊ธฐ์ž ๊ทผ๋ฌด ์ด๋ ฅ์ด ์žˆ์–ด MBC ๊ทธ๋ฃน ๊ด€๋ จ ์œ ์ผ ์ƒ์žฅ ์ข…๋ชฉ์ธ iMBC๊ฐ€ ๊ด€๋ จ ํ…Œ๋งˆ์ฃผ๋กœ ํŽธ์ž…
  • TV : MBC๊ทธ๋ฃน ์ธํ„ฐ๋„ท ์žํšŒ์‚ฌ๋กœ์„œ ๊ทธ๋ฃน ๋Œ€ํ‘œ ์‚ฌ์ดํŠธ๋ฅผ ๊ธฐ๋ฐ˜์œผ๋กœ ๋””์ง€ํ„ธ์ฝ˜ํ…์ธ ์‚ฌ์—…, ์›น์—์ด์ „์‹œ ๋ฐ ๊ด‘๊ณ ใ†ํ”„๋กœ๋ชจ์…˜ใ†์ˆ˜์ˆ˜๋ฃŒ ์‚ฌ์—… ๋“ฑ์„ ์˜์œ„ํ•˜๋Š” ์—…์ฒด
  • ์›”๋“œ์ปต : MBC๊ทธ๋ฃน์˜ ๋””์ง€ํ„ธ ์ฝ˜ํ…์ธ  ์œ ํ†ต ์ƒ์žฅ์‚ฌ๋กœ, TVยท๋ผ๋””์˜ค ํ”„๋กœ๊ทธ๋žจ๊ณผ ์‹ค์‹œ๊ฐ„ยทVOD ์ฝ˜ํ…์ธ ๋ฅผ ์›นยท๋ชจ๋ฐ”์ผยท์•ฑ์œผ๋กœ ์ œ๊ณตํ•˜๋Š” ๊ธฐ์—…

AI์˜ˆ์ธก

AI์˜ˆ์ธก๊ธฐ๋Š” ์ด ์ข…๋ชฉ์„ ๊ฐ•๋ ฅ๋งค๋„ ยท ๋งค๋„ ยท ์ค‘๋ฆฝ ยท ๋งค์ˆ˜ ยท ๊ฐ•๋ ฅ๋งค์ˆ˜ ๋กœ ์˜ˆ์ธกํ–ˆ์–ด์š”.

๋ฉค๋ฒ„์‹ญ ํ”Œ๋žœ์„ ๊ตฌ๋…ํ•˜๋ฉด ์˜ˆ์ƒ ์ฃผ๊ฐ€ ์‹œ๋‚˜๋ฆฌ์˜ค์™€ AI์˜ ํˆฌ์ž์˜๊ฒฌ, ๋ชฉํ‘œยท์†์ ˆ๊ฐ€, AI๊ฐ€ ์ฐธ๊ณ ํ•œ ์ฐจํŠธ ํŒจํ„ด๋“ค์„ ํ™•์ธํ•  ์ˆ˜ ์žˆ์Šต๋‹ˆ๋‹ค.

์ง€ํ‘œ๋ถ„์„

์ˆ˜์ต๋ฅ  1์œ„ ๋งค๋งค์ „๋žต์€ ์ด ์ข…๋ชฉ์„ ๋งค์ˆ˜ ยท ๋งค๋„ ยท ๋ณด์œ  ยท ๊ด€๋ง ์ค‘์ด์—์š”.

๋ฉค๋ฒ„์‹ญ ํ”Œ๋žœ์„ ๊ตฌ๋…ํ•˜๋ฉด ์ˆ˜์ต๋ฅ  1์œ„ ๋งค๋งค์ „๋žต์˜ ๋งค๋งค ์‹œ์ ์„ ํ™•์ธํ•˜๊ณ  ๋‹ค์Œ ์‹ ํ˜ธ๋ฅผ ์•Œ๋ฆผ์œผ๋กœ ๋ฐ›์•„๋ณผ ์ˆ˜ ์žˆ์Šต๋‹ˆ๋‹ค.

์ตœ์‹  ๊ด€๋ จ ๋‰ด์Šค

[ํŒŒ์ด๋‚ธ์…œ๋‰ด์Šค] ๋ฐฉ์†ก์ธ ํ™์„์ฒœ์ด ๋„๋กœ ์œ„์— ํฉ์–ด์ง„ ์“ฐ๋ ˆ๊ธฐ ํฌ๋Œ€๋ฅผ ์น˜์šฐ๋˜ ํ™˜๊ฒฝ๋ฏธํ™”์›์„ ๋ฐœ๊ฒฌํ•˜๊ณ  ์ฐจ์—์„œ ๋‚ด๋ ค ๋งจ์†์œผ๋กœ ์“ฐ๋ ˆ๊ธฐ๋ฅผ ์ค๋Š” ๋ชจ์Šต์ด ๊ณต๊ฐœ๋ผ ํ™”์ œ๊ฐ€ ๋˜๊ณ  ์žˆ๋‹ค. ์ด๋Š” ๋ณด์—ฌ์ฃผ๊ธฐ์‹์ด ์•„๋‹Œ, ์šฐ์—ฐํžˆ ํฌ์ฐฉ๋œ ์„ ํ–‰์ด๋ผ๋Š” ์ ์—์„œ ๋”์šฑ ํฐ ์šธ๋ฆผ์„ ์ฃผ๊ณ  ์žˆ๋‹ค. ์ง€๋‚œ 1์ผ ์‚ฌํšŒ๊ด€๊ณ„๋ง์„œ๋น„์Šค(SNS) ์Šค๋ ˆ๋“œ์—๋Š” ํ™์„์ฒœ์ด ์ƒˆ๋ฒฝ ์‹œ๊ฐ„๋Œ€ ๋„๋กœ์— ๋–จ์–ด์ง„ ์“ฐ๋ ˆ๊ธฐ๋ฅผ ์น˜์šฐ๋Š” ๋ชจ์Šต์ด ๋‹ด๊ธด ์˜์ƒ์ด ๊ณต๊ฐœ๋๋‹ค. ํ•ด๋‹น ์˜์ƒ์„ ๊ณต๊ฐœํ•œ A์”จ์— ๋”ฐ๋ฅด๋ฉด ์„œ์šธ ๋งˆํฌ๊ตฌ ๊ณต๋•์—ญ ์ธ๊ทผ ๋„๋กœ๋ฅผ ๋‹ฌ๋ฆฌ๋˜ ํŠธ๋Ÿญ์—์„œ ์“ฐ๋ ˆ๊ธฐ ํฌ๋Œ€ ์—ฌ๋Ÿฌ ๊ฐœ๊ฐ€ ๋„๋กœ ์œ„๋กœ ๋–จ์–ด์กŒ๊ณ , ์ด๋ฅผ ์ˆ˜๊ฑฐํ•˜๊ธฐ ์œ„ํ•ด ํ™˜๊ฒฝ๋ฏธํ™”์›์ด ์ž‘์—…๋ณต์„ ์ž…๊ณ  ์“ฐ๋ ˆ๊ธฐ๋ฅผ ์ฃผ์›Œ ๋‹ด๊ณ  ์žˆ์—ˆ๋‹ค. ์ด๋ฅผ ๋ฐœ๊ฒฌํ•œ ํ™์„์ฒœ์€ ํ™˜๊ฒฝ๋ฏธํ™”์›์„ ๋„์šฐ๋ฉฐ ๋งจ์†์œผ๋กœ ๋„๋กœ์— ๋–จ์–ด์ง„ ์“ฐ๋ ˆ๊ธฐ๋ฅผ ํ•˜๋‚˜์”ฉ ์ฃผ์›Œ ์ž๋ฃจ์— ๋‹ด์•˜๊ณ , ์ด ๋ชจ์Šต์€ ์•ž์„œ๊ฐ€๋˜ ์ฐจ๋Ÿ‰์˜ ๋ธ”๋ž™๋ฐ•์Šค์— ํฌ์ฐฉ

MBC ์‹ ์ž„ ์‚ฌ์žฅ์— ๋‚ด์ •๋๋˜ ์ด์„ฑ์ฃผ iMBC ๊ฒฝ์˜์ด์‚ฌ๊ฐ€ ์ตœ์ข… ์„ ์ž„๋๋‹ค. MBC๋Š” 14์ผ ์ฃผ์ฃผ์ดํšŒ๋ฅผ ์—ด๊ณ  ์ด ๋‚ด์ •์ž์— ๋Œ€ํ•œ ์‹ ์ž„ ์‚ฌ์žฅ ์„ ์ž„์•ˆ์„ ๊ฐ€๊ฒฐํ–ˆ๋‹ค๊ณ  ๋ฐํ˜”๋‹ค. ์ด ์‹ ์ž„ ์‚ฌ์žฅ์€ ๊ฐœ..

MBC ์‹ ์ž„ ์‚ฌ์žฅ์— ์ด์„ฑ์ฃผ iMBC ๊ฒฝ์˜์ด์‚ฌ๊ฐ€ ์ตœ์ข… ์„ ์ž„๋์Šต๋‹ˆ๋‹ค. MBC๋Š” ์˜ค๋Š˜ ์ฃผ์ฃผ์ดํšŒ๋ฅผ ์—ด์–ด ์ด์„ฑ์ฃผ ๋‚ด์ •์ž์˜ ์‚ฌ์žฅ ์„ ์ž„์•ˆ์„ ๊ฐ€๊ฒฐํ–ˆ๋‹ค๊ณ  ๋ฐํ˜”์Šต๋‹ˆ๋‹ค. ์ด๋ฒˆ ์‚ฌ์žฅ ์„ ์ถœ์€ ๊ฐœ์ • ๋ฐฉ์†ก๋ฒ•์ด ์ฒ˜์Œ ์ ์šฉ๋œ ์‚ฌ๋ก€๋กœ, ์‹œ๋ฏผ 150๋ช…์œผ๋กœ ๊ตฌ์„ฑ๋œ ์‚ฌ์žฅํ›„๋ณด๊ตญ๋ฏผ์ถ”์ฒœ์œ„์›ํšŒ๊ฐ€ ์ •์ฑ… ๋ฐœํ‘œํšŒ์™€ ์ˆ™์˜ ํ† ๋ก ์„ ๊ฑฐ์ณ ํ›„๋ณด์ž๋ฅผ ์ถ”๋ฆฐ ๋’ค, ๋ฐฉ์†ก๋ฌธํ™”์ง„ํฅํšŒ๊ฐ€ ์ตœ์ข… ๋ฉด์ ‘๊ณผ ์˜๊ฒฐ์„ ์ง„ํ–‰ํ–ˆ์Šต๋‹ˆ๋‹ค

MBC ์‹ ์ž„ ์‚ฌ์žฅ์— ์ด์„ฑ์ฃผ ๋‚ด์ •์ž(iMBC ๊ฒฝ์˜์ด์‚ฌ)๊ฐ€ ์ตœ์ข… ์„ ์ž„๋๋‹ค. MBC๋Š” 14์ผ ์ฃผ์ฃผ์ดํšŒ๋ฅผ ์—ด๊ณ  ์ด์„ฑ์ฃผ ๋‚ด์ •์ž์— ๋Œ€ํ•œ ์‹ ์ž„ ์‚ฌ์žฅ ์„ ์ž„์•ˆ์„ ๊ฐ€๊ฒฐํ–ˆ๋‹ค๊ณ  ๋ฐํ˜”๋‹ค. ์•ž์„œ MBC ๋Œ€์ฃผ์ฃผ์ด์ž ๊ด€๋ฆฌยท๊ฐ๋…๊ธฐ๊ตฌ์ธ ๋ฐฉ์†ก๋ฌธํ™”์ง„ํฅํšŒ(์ดํ•˜ ๋ฐฉ๋ฌธ์ง„)๋Š” ์ „๋‚  ์ž„์‹œ ์ด์‚ฌํšŒ๋ฅผ ์—ด๊ณ  ์ด ๋‚ด์ •์ž์™€ ์ „๋™๊ฑด ์ „ ์šธ์‚ฐMBC ์‚ฌ์žฅ 2๋ช…์˜ ํ›„๋ณด ์ค‘ ์ด ๋‚ด์ •์ž๋ฅผ ์‹ ์ž„ ์‚ฌ์žฅ ๋‚ด์ •์ž๋กœ ์ตœ

MBC ์‹ ์ž„ ์‚ฌ์žฅ์— ์ด์„ฑ์ฃผ iMBC ๊ฒฝ์˜์ด์‚ฌ๊ฐ€ ๋‚ด์ •๋๋‹ค. MBC ๋Œ€์ฃผ์ฃผ์ธ ๋ฐฉ์†ก๋ฌธํ™”์ง„ํฅํšŒ ์ด์‚ฌํšŒ๋Š” ์ง€๋‚œ 13์ผ ์ž„์‹œ ์ด์‚ฌํšŒ๋ฅผ ์—ด๊ณ  ์ด์„ฑ์ฃผ ์ด์‚ฌ์™€ ์ „๋™๊ฑด ์ „ ์šธ์‚ฐMBC ์‚ฌ์žฅ ๋“ฑ ์ตœ์ข… ํ›„๋ณด์ž 2๋ช…์„ ๊ณต๊ฐœ ๋ฉด์ ‘ํ•œ ๋’ค ํˆฌํ‘œ๋ฅผ ๊ฑฐ์ณ ์ด ์ด์‚ฌ๋ฅผ ์‹ ์ž„ ์‚ฌ์žฅ ๋‚ด์ •์ž๋กœ ์„ ์ •ํ–ˆ๋‹ค. ์ด ๋‚ด์ •์ž๋Š” ๊ฐœ์ • ๋ฐฉ์†ก๋ฒ•์— ๋”ฐ๋ฅธ ํŠน๋ณ„๋‹ค์ˆ˜์ œ ์ ˆ์ฐจ์— ๋”ฐ๋ผ ์žฌ์  ์ด์‚ฌ 5๋ถ„์˜ 3 ์ด์ƒ ์ฐฌ์„ฑ์„ ์–ป์–ด ์ตœ์ข… ํ›„๋ณด๋กœ ๋‚ด์ •๋๋‹ค. ๊ทธ๋Š” 14์ผ ์—ด๋ฆฌ๋Š” MBC ์ฃผ์ฃผ์ดํšŒ์—์„œ ์‚ฌ์žฅ์œผ๋กœ ๊ณต์‹ ์„ ์ž„๋  ์˜ˆ์ •์ด๋‹ค. ์ž„๊ธฐ๋Š” 3๋…„์ด๋‹ค. ์ด๋ฒˆ MBC ์‚ฌ์žฅ ์„ ์ž„์€ ๊ฐœ์ • ๋ฐฉ์†ก๋ฒ• ์‹œํ–‰ ์ดํ›„ ๊ตญ๋ฏผ์ด ๊ณต์˜๋ฐฉ์†ก ์‚ฌ์žฅ ์„ ์ถœ ๊ณผ์ •์— ์ฐธ์—ฌํ•œ ์ฒซ ์‚ฌ๋ก€๋‹ค. 150๋ช…์œผ๋กœ ๊ตฌ์„ฑ๋œ ์‚ฌ์žฅํ›„๋ณด๊ตญ๋ฏผ์ถ”์ฒœ์œ„์›ํšŒ๋Š” ํ›„๋ณด์ž 4๋ช…์˜ ์ •์ฑ… ๋ฐœํ‘œ๋ฅผ ๋“ฃ๊ณ  ์ˆ™์˜ ํ† ๋ก ๊ณผ ์งˆ์˜์‘๋‹ต์„ ๊ฑฐ์ณ ์ตœ์ข… ํ›„๋ณด์ž 2๋ช…์„ ๋ฐฉ๋ฌธ์ง„ ์ด์‚ฌํšŒ์— ์ถ”์ฒœํ–ˆ๋‹ค. ์ด ๋‚ด์ •์ž๋Š” 1995๋…„ MBC์— ๊ธฐ์ž๋กœ ์ž…์‚ฌํ•ด ๋ณด๋„๊ตญ ๊ธฐ์ž๋กœ ์ผํ–ˆ๋‹ค. 2013๋…„๋ถ€ํ„ฐ 2015๋…„๊นŒ์ง€ ์ „๊ตญ์–ธ๋ก ๋…ธ๋™์กฐํ•ฉ MBC๋ณธ๋ถ€์žฅ์„ ์ง€๋ƒˆ๊ณ , 2020๋…„๋ถ€ํ„ฐ 2023๋…„๊นŒ์ง€ MBC ๋ฏธ๋””์–ด๊ธฐํš๊ตญ์žฅ์„ ๋งก์•˜๋‹ค. 2024๋…„๋ถ€ํ„ฐ๋Š” iMBC ๊ฒฝ์˜์ด์‚ฌ๋กœ ์žฌ์งํ–ˆ๋‹ค. ์ด ๋‚ด์ •์ž๋Š” ์ตœ์ข… ๋ฉด์ ‘์—์„œ "MBC์˜ ์œ„๊ธฐ๋ฅผ ์–ด๋–ป๊ฒŒ ํ—ค์ณ ๋‚˜๊ฐˆ ์ˆ˜ ์žˆ์„์ง€์— ๊ฒฝ์ฃผ๋งˆ์ฒ˜๋Ÿผ ์˜ค์ง ์ง‘์ค‘ํ•˜๋ ค๊ณ  ํ–ˆ๋‹ค"๋ฉฐ "๋ชจ๋“  ์ผ์€ ํ˜„์žฅ, ์‚ฌ๋žŒ์—์„œ ์ถœ๋ฐœํ•ด์•ผ ํ•œ๋‹ค๊ณ  ์ƒ๊ฐํ•œ๋‹ค"๊ณ  ๋งํ–ˆ๋‹ค. ๋น„์ •๊ทœ์ง ๋ฌธ์ œ์™€ ๊ด€๋ จํ•ด์„œ๋Š” "๊ฐ€๋Šฅํ•˜๋ฉด ์ •๊ทœ์ง์œผ๋กœ ๋ฐ”๊ฟ”์•ผ ํ•œ๋‹ค๋Š” ๊ฒŒ ์ œ ๋Œ€์›์น™"์ด๋ผ๊ณ  ๋ฐํ˜”๋‹ค. ์ง€์—ญ ๊ณ„์—ด์‚ฌ ์œ„๊ธฐ์— ๋Œ€ํ•ด์„œ๋Š” "๋งŽ์€ ์ง€์—ญ์‚ฌ๊ฐ€ ์ตœ์†Œํ•œ์˜ ์ง€์—ญ ๋‰ด์Šค๋ฅผ ์ƒ์‚ฐํ•˜๋Š” ๊ฒƒ๋งŒ ํ•ด๋„ ํž˜๊ฒจ์šด ์ƒํ™ฉ"์ด๋ผ๋ฉฐ ์ง€์—ญ์‚ฌ ์‚ฌ์žฅ ์„ ์ž„ ๋ฐฉ์‹์œผ๋กœ '๋Ÿฌ๋‹๋ฉ”์ดํŠธ์ œ'๋ฅผ ์ œ์•ˆํ–ˆ๋‹ค. ๋‰ด์Šค ์‹ ๋ขฐ ํšŒ๋ณต ๋ฐฉ์•ˆ๋„ ์–ธ๊ธ‰ํ–ˆ๋‹ค. ์ด ๋‚ด์ •์ž๋Š” "์‚ฌ์žฅ์ด ๋‹ค๋ฅธ ์ž๋ฆฌ๋ฅผ ์—ผ๋‘์— ๋‘๊ณ  ์žˆ์œผ๋ฉด, ํŠนํžˆ ์ •์น˜์ ์œผ๋กœ ๊ทธ๋Ÿฌ๋ฉด MBC๊ฐ€ ๋ง๊ฐ€์ง„๋‹ค"๋ฉฐ "์‹ ๋ขฐ์˜ ํ™•์žฅ์„ ์œ„ํ•ด ์œ ํŠœ๋ธŒ์— ์‹ ๋ขฐ๋ฐ›๋Š” ์•ต์ปค๋“ค์„ ์„ธ์šด ํ”„๋กœ๊ทธ๋žจ์„ ๋” ๋งŽ์ด ๋งŒ๋“ค๊ฒ ๋‹ค"๊ณ  ํ–ˆ๋‹ค. ๊ทธ๋Š” ๊ฒฝ์˜๊ณ„ํš์„œ๋ฅผ ํ†ตํ•ด ๋“œ๋ผ๋งˆ ์ œ์ž‘๊ด€๋ฆฌ ์‹œ์Šคํ…œ ๊ฐ•ํ™”, AI ์กฐ์ง ํ†ตํ•ฉ์„ ํ†ตํ•œ ์ „์‚ฌ์  AI ์ „ํ™˜, ์Šค๋งˆํŠธํฐยท์Šค๋งˆํŠธTVยท์ž์œจ์ฃผํ–‰์ฐจ ๋“ฑ ๊ธฐ๊ธฐ๋ณ„ ๋งž์ถคํ˜• ์ฝ˜ํ…์ธ  ์„œ๋น„์Šค, ๊ธฐ๋Šฅ ์ค‘์‹ฌ ์กฐ์ง ํ˜์‹ , ์ง€์—ญ ๊ณ„์—ด์‚ฌ ์‚ฌ์žฅ ์„ ์ž„ ์‹œ ๋Ÿฌ๋‹๋ฉ”์ดํŠธ ๊ณต๋ชจ์ œ ๋„์ž… ๋“ฑ์„ ์ œ์‹œํ–ˆ๋‹ค. ์ „๊ตญ์–ธ๋ก ๋…ธ๋™์กฐํ•ฉ MBC๋ณธ๋ถ€๋Š” 14์ผ ์ž…์žฅ๋ฌธ์„ ๋‚ด๊ณ  "์ฒ˜์Œ์œผ๋กœ ๊ตญ๋ฏผ ์ฐธ์—ฌ๋ฅผ ๋ฒ•์ ์œผ๋กœ ๋ณด์žฅํ•œ ์ ˆ์ฐจ ์†์—์„œ ๊ณต์˜๋ฐฉ์†ก MBC๊ฐ€ ์ง€์ผœ์•ผ ํ•  ๊ณต์  ๊ฐ€์น˜์™€ ๋ฏธ๋ž˜ ๊ฒฝ์˜ ๋น„์ „์„ ํ™•์ธํ–ˆ๋‹ค"๋ฉฐ ์ด ๋‚ด์ •์ž์—๊ฒŒ ์ถ•ํ•˜๋ฅผ ์ „ํ–ˆ๋‹ค. ๋‹ค๋งŒ ๋…ธ์กฐ๋Š” AI ๋„์ž…์— ๋”ฐ๋ฅธ ์ธ๋ ฅ ๊ฐ์ถ• ์šฐ๋ ค, ์กฐ์ง ๊ฐœํŽธ ๊ณผ์ •์˜ ์‚ฌ์ „ ์†Œํ†ต, ์ง€์—ญ์‚ฌ ๋Ÿฌ๋‹๋ฉ”์ดํŠธ์ œ ๋„์ž… ๊ฐ€๋Šฅ์„ฑ ๋“ฑ์— ๋Œ€ํ•ด์„œ๋Š” ์šฐ๋ ค๋ฅผ ๋‚˜ํƒ€๋ƒˆ๋‹ค. ํŠนํžˆ ์ง€์—ญ์‚ฌ ์‚ฌ์žฅ ์„ ์ž„ ๋ฐฉ์‹ ๋ณ€๊ฒฝ์„ ๊ฒ€ํ† ํ•  ๊ฒฝ์šฐ "๋…ผ์˜์˜ ์ฒซ ๋‹จ๊ณ„๋ถ€ํ„ฐ ๋ฐ˜๋“œ์‹œ ๋…ธ๋™์กฐํ•ฉ๊ณผ ํ˜‘์˜์— ๋‚˜์„œ์•ผ ํ•œ๋‹ค"๊ณ  ์š”๊ตฌํ–ˆ๋‹ค. MBC๋ณธ๋ถ€๋Š” "์‹ ์ž„ ์‚ฌ์žฅ์€ ๊ฑฐ์นœ ๊ฒฉ๋ž‘์„ ํ—ค์ณ ๋‚˜๊ฐ€์•ผ ํ•  MBC์˜ ์„ ์žฅ"์ด๋ผ๋ฉฐ "ํ•ฉ๋ฆฌ์  ์„ค๋“๊ณผ ํˆฌ๋ช…ํ•œ ์ ˆ์ฐจ๋กœ ๊ตฌ์„ฑ์›์˜ ๋™์˜๋ฅผ ์ด๋Œ์–ด๋‚ด๋Š” ์‹ ๋ขฐ์™€ ํฌ์šฉ์˜ ๋ฆฌ๋”์‹ญ์„ ๋ณด์—ฌ์ฃผ๊ธฐ๋ฅผ ๋ฐ”๋ž€๋‹ค"๊ณ  ๋ฐํ˜”๋‹ค.

์‹ค์ ํ˜„ํ™ฉ

๋งค์ถœ์•ก

๊ธฐ๊ฐ„ ๊ตฌ๋ถ„ ๋งค์ถœ์•ก ์ฆ๊ฐ€์œจ
2025 ์—ฐ๊ฐ„ (YoY) 40,045,648,499 -11.88%
2024 ์—ฐ๊ฐ„ (YoY) 45,442,807,948 -1.86%
2023 ์—ฐ๊ฐ„ (YoY) 46,303,655,129 -2.44%
2022 ์—ฐ๊ฐ„ (YoY) 47,460,160,000 1.34%
2026.2Q ๋ถ„๊ธฐ (QoQ) 9,815,377,475 1.92%
2026.1Q ๋ถ„๊ธฐ (QoQ) 9,630,131,871 -3.58%
2025.4Q ๋ถ„๊ธฐ (QoQ) 9,987,393,318 -0.82%
2025.3Q ๋ถ„๊ธฐ (QoQ) 10,069,681,777 3.38%

์˜์—…์ด์ต

๊ธฐ๊ฐ„ ๊ตฌ๋ถ„ ์˜์—…์ด์ต ์ฆ๊ฐ€์œจ
2025 ์—ฐ๊ฐ„ (YoY) -7,632,134,757 -1302.80%
2024 ์—ฐ๊ฐ„ (YoY) 634,528,436 -45.15%
2023 ์—ฐ๊ฐ„ (YoY) 1,156,866,116 -54.78%
2022 ์—ฐ๊ฐ„ (YoY) 2,558,248,400 9.27%
2026.2Q ๋ถ„๊ธฐ (QoQ) 179,738,702 6733.50%
2026.1Q ๋ถ„๊ธฐ (QoQ) 2,630,259 -99.00%
2025.4Q ๋ถ„๊ธฐ (QoQ) 263,442,014 122.28%
2025.3Q ๋ถ„๊ธฐ (QoQ) -1,182,260,446 80.87%

์ˆœ์ด์ต

๊ธฐ๊ฐ„ ๊ตฌ๋ถ„ ์ˆœ์ด์ต ์ฆ๊ฐ€์œจ
2025 ์—ฐ๊ฐ„ (YoY) -5,433,678,446 -369.96%
2024 ์—ฐ๊ฐ„ (YoY) 2,012,796,967 -5.79%
2023 ์—ฐ๊ฐ„ (YoY) 2,136,461,793 19.64%
2022 ์—ฐ๊ฐ„ (YoY) 1,785,803,900 32.91%
2026.2Q ๋ถ„๊ธฐ (QoQ) 478,039,020 -15.17%
2026.1Q ๋ถ„๊ธฐ (QoQ) 563,539,160 -48.05%
2025.4Q ๋ถ„๊ธฐ (QoQ) 1,084,806,773 255.31%
2025.3Q ๋ถ„๊ธฐ (QoQ) -698,459,814 87.87%

์ˆœ๋งค์ˆ˜๋Ÿ‰

๊ฐœ์ธ: 3,223

๊ธฐ๊ด€: 0

์™ธ์ธ: -3,223

๋ˆ„์  ์ˆœ๋งค์ˆ˜๋Ÿ‰

๊ฐœ์ธ: 181,338

๊ธฐ๊ด€: 0

์™ธ์ธ: -193,538

์ˆœ๋งค์ˆ˜

๋‚ ์งœ ๊ฐœ์ธ ๊ธฐ๊ด€ ์™ธ์ธ
2026-10-08 3,223 - -3,223
2026-10-07 2,069 -178 -1,891
2026-10-06 -4,882 - 4,882
2026-10-02 2,860 -111 -2,749
2026-10-01 -8,846 - 8,846
2026-09-30 329 - -329
2026-09-29 1,653 289 -1,942
2026-09-28 1,589 - -1,589
2026-09-23 6,236 - -6,236
2026-09-22 -13,229 - 13,229
2026-09-21 5,584 - -5,584
2026-09-18 -4,827 -259 5,086
2026-09-17 -10,510 -640 11,150
2026-09-16 51,345 899 -62,232
2026-09-15 -3,058 -268 3,216
2026-09-14 170,608 -831 -169,777
2026-09-11 1,075 1,099 -2,174
2026-09-10 2,483 - -2,483
2026-09-09 16,218 - -16,218
2026-09-08 3,057 - -3,057
2026-09-07 2,786 - -2,786

๋ˆ„์  ์ˆœ๋งค์ˆ˜

๋‚ ์งœ ๊ฐœ์ธ ๊ธฐ๊ด€ ์™ธ์ธ
2026-10-08 225,763 - -235,861
2026-10-07 222,540 - -232,638
2026-10-06 220,471 178 -230,747
2026-10-02 225,353 178 -235,629
2026-10-01 222,493 289 -232,880
2026-09-30 231,339 289 -241,726
2026-09-29 231,010 289 -241,397
2026-09-28 229,357 - -239,455
2026-09-23 227,768 - -237,866
2026-09-22 221,532 - -231,630
2026-09-21 234,761 - -244,859
2026-09-18 229,177 - -239,275
2026-09-17 234,004 259 -244,361
2026-09-16 244,514 899 -255,511
2026-09-15 193,169 - -193,279
2026-09-14 196,227 268 -196,495
2026-09-11 25,619 1,099 -26,718
2026-09-10 24,544 - -24,544
2026-09-09 22,061 - -22,061
2026-09-08 5,843 - -5,843
2026-09-07 2,786 - -2,786

์ž์‚ฐ ๋น„์œจ

์ž์‚ฐ์ด๊ณ„ ๋ถ€์ฑ„๋น„์œจ ์ž๋ณธ๋น„์œจ
67,252,043,421 14.27% 85.73%

๋งค์ถœ ๊ตฌ์„ฑ

๊ตฌ์„ฑ ์š”์†Œ ๋น„์œจ
์ฃผ)๋ฌธํ™”๋ฐฉ์†ก ํ™ˆํŽ˜์ด์ง€ ๋“ฑ์˜ ์ œ์ž‘,์šด์˜ (Web Agency), ํ•ด์™ธ๋ฐฐ์†ก๋Œ€ํ–‰ ๋“ฑ [์šฉ์—ญ] 40.34%
www.imbc.com, ์›นํ•˜๋“œ, ๊ธฐํƒ€ ํ”Œ๋žซํผ ๋“ฑ์—์„œ ๋˜๋Š”๋””์ง€ํ„ธ์ฝ˜ํ…์ธ  ๋“ฑ [์ฝ˜ํ…์ธ ] 33.14%
๊ด‘๊ณ  21.48%
๊ฐ์ข… ์ œํœด ์ˆ˜์ˆ˜๋ฃŒ [์ˆ˜์ž… ์ˆ˜์ˆ˜๋ฃŒ] 4.45%
๊ต์œก์‚ฌ์—… ๋“ฑ์˜ ํ”„๋กœ๋ชจ์…˜ ์‚ฌ์—… [์‚ฌ์—… ์ˆ˜์ต] 0.59%

๊ณต๋งค๋„ ํ˜„ํ™ฉ

์ตœ๊ทผ ๊ณต๋งค๋„ ๊ฑฐ๋ž˜๋Ÿ‰: 6 (0.03%)

์ตœ๊ทผ ๊ณต๋งค๋„ ์ž”๊ณ : 0 (0%)

๊ณต๋งค๋„ ๊ฑฐ๋ž˜๋Ÿ‰

๋‚ ์งœ ์ข…๊ฐ€ ๊ณต๋งค๋„๋Ÿ‰ ๊ณต๋งค๋„๋น„์ค‘
2026-10-08 1,615 6 0.03%
2026-10-07 1,626 95 0.52%
2026-10-06 1,646 7 0.04%
2026-10-02 1,659 1,607 4.54%
2026-10-01 1,659 0 0.00%
2026-09-30 1,659 30 0.09%
2026-09-29 1,660 131 1.36%
2026-09-28 1,669 83 0.09%
2026-09-23 1,662 1 0.00%
2026-09-22 1,664 849 1.73%
2026-09-21 1,655 627 0.73%
2026-09-18 1,696 7,520 6.34%
2026-09-17 1,712 2,445 1.30%
2026-09-16 1,724 2,170 0.28%
2026-09-15 1,862 51,292 0.92%
2026-09-14 1,742 2,921 0.09%
2026-09-11 1,766 2,544 9.09%
2026-09-10 1,790 1,253 7.77%
2026-09-09 1,766 2,422 5.82%
2026-09-08 1,793 487 7.45%
2026-09-07 1,782 26 0.31%

๊ณต๋งค๋„ ์ž”๊ณ 

๋‚ ์งœ ์ข…๊ฐ€ ๊ณต๋งค๋„ ์ž”๊ณ  ๊ณต๋งค๋„ ๋น„์ค‘
2026-10-06 1,646 0 0.00%
2026-10-02 1,659 0 0.00%
2026-10-01 1,659 0 0.00%
2026-09-30 1,659 0 0.00%
2026-09-29 1,660 0 0.00%
2026-09-28 1,669 0 0.00%
2026-09-23 1,662 0 0.00%
2026-09-22 1,664 0 0.00%
2026-09-21 1,655 0 0.00%
2026-09-18 1,696 0 0.00%
2026-09-17 1,712 0 0.00%
2026-09-16 1,724 0 0.00%
2026-09-15 1,862 0 0.00%
2026-09-14 1,742 0 0.00%
2026-09-11 1,766 0 0.00%
2026-09-10 1,790 0 0.00%
2026-09-09 1,766 0 0.00%
2026-09-08 1,793 0 0.00%
2026-09-07 1,782 0 0.00%
2026-09-04 1,777 0 0.00%
2026-09-03 1,769 0 0.00%

์—…์ข… ๋‚ด ๋น„๊ต

์—”ํ„ฐํ…Œ์ธ๋จผํŠธ ์—…์ข…(49๊ฐœ) ์—ฐ๊ฐ„ ๊ธฐ์ค€

ํ•ญ๋ชฉ ํ˜„์žฌ ์ข…๋ชฉ ์—…์ข… ํ‰๊ท  ์—…์ข… ๋‚ด ์ˆœ์œ„
์‹œ๊ฐ€์ด์•ก 377.2 3,312.31 31์œ„
PER(์ตœ๊ทผ4๋ถ„๊ธฐ) 25.148 -7.22 5์œ„
PBR 0.673 0.9 20์œ„
ROE(์ตœ๊ทผ4๋ถ„๊ธฐ) -9.189 -10.69 30์œ„
๋ฐฐ๋‹น์ˆ˜์ต๋ฅ (์ตœ๊ทผ์—ฐ๋„) - - -์œ„
์˜์—…์ด์ต๋ฅ (์ตœ๊ทผ์—ฐ๋„) -19.059 -10.99 37์œ„
์ˆœ์ด์ต๋ฅ (์ตœ๊ทผ์—ฐ๋„) -13.569 -26.07 33์œ„
๋ถ€์ฑ„๋น„์œจ(์ตœ๊ทผ์—ฐ๋„) 16.854 79.47 38์œ„
๋งค์ถœ์•ก(์ตœ๊ทผ์—ฐ๋„) 400.456 4,176.58 34์œ„
์˜์—…์ด์ต(์ตœ๊ทผ์—ฐ๋„) -76.321 157.48 43์œ„
๋‹น๊ธฐ์ˆœ์ด์ต(์ตœ๊ทผ์—ฐ๋„) -54.337 -2.59 26์œ„